Digital media strategist
we're seeking a skilled digital media strategist to drive customer acquisition, retention, and revenue growth through full-funnel digital media strategies across various platforms. As a key member of our team, you will develop, execute, and optimize high-performing campaigns that deliver measurable results.
key responsibilities:
* develop and manage digital media strategies to drive business outcomes.
* collaborate with cross-functional teams to translate campaign objectives into actionable plans.
* monitor and analyze campaign performance metrics to inform real-time decisions.
* optimize campaigns for maximum roi through data-driven insights.
requirements:
* 3+ years of experience in managing paid media campaigns across meta, google ads, and youtube.
* proven track record of driving performance for e-commerce brands.
* strong understanding of paid search strategy, keyword research, audience segmentation, and campaign optimization.
* experience with a/b testing and analytics tools like ga4 and northbeam.
preferred qualifications:
* international marketing experience, particularly in mexico, canada, or latam.
* hands-on experience with creative testing platforms like marpipe.
* strong interest in sports and culture, especially leagues like the nfl, nba, mlb, nhl, and college athletics.
at our company, we offer a dynamic work environment and opportunities for growth and development. If you are a motivated and detail-oriented individual with a passion for digital media, we encourage you to apply.