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Lead generation specialist

Veracruz, Ver
Buscojobs México
De EUR 200,000 a EUR 400,000 al año
Publicada el 19 septiembre
Descripción

Hoy


company description

since 1998, shiji has evolved from being the premier network system supplier in china to becoming a multi-national technology company providing software solutions and services for enterprise companies in the hospitality, food services, retail, and entertainment industries. With 70+ offices worldwide and 4,000+ employees, and shiji americas launching in 2016, we are growing by leaps and bounds.

come join us and be a part of a dynamic global organization where together, we can revolutionize the hospitality software market!


job description

job summary: success in this role requires creativity, technical expertise, and an analytical mindset to deliver impactful campaigns that resonate with target audiences and produce measurable results in a fast-paced environment.


what you’ll do

* design and execute targeted inbound and outbound b2b lead generation campaigns to attract and convert qualified leads in the mexico and u.s markets, ensuring alignment with organizational objectives.
* plan and implement abm campaigns, collaborating with the sales team to drive engagement and alignment with sales objectives.
* design and optimize digital marketing assets, including landing pages, to enhance user experience, boost engagement, and maximize lead conversions.
* manage seo/sem efforts, including pay-per-click (ppc) campaigns (e.g., google ads, bing ads), to enhance website traffic and improve search engine visibility.
* track and analyze marketing metrics to provide actionable insights, improve campaign performance, and refine strategies.
* utilize marketing automation tools and customer relationship management (crm) systems to streamline abm campaigns, nurture leads, and improve efficiency.
* create and maintain customer journey maps to enhance user engagement, retention, and satisfaction.
* conduct competitor and market research to identify differentiation opportunities and innovative marketing approaches.
* plan and support events such as webinars, conferences, and trade shows, ensuring seamless execution and strategic promotional and logistical support.
* assist with press and media relations by drafting press releases, preparing interview materials, and collaborating with pr agencies to strengthen brand visibility.
* collaborate with cross-functional teams to ensure marketing efforts align with business goals and brand standards.


qualifications

minimum qualifications:

* minimum three (3) years of work experience in b2b marketing or digital marketing, with a proven track record of developing and managing successful lead generation and marketing campaigns tailored to engage b2b customers.
* ability to work in the office onsite 2-3 times per week.
* bilingual in english and spanish, with strong written and verbal communication skills and the ability to produce professional content and deliver effective communication in both languages.
* strong analytical skills with the demonstrated ability to track and interpret marketing metrics and kpis to optimize campaign strategies.
* comprehensive knowledge of seo principles, abm and sem strategies, and ppc campaigns.
* strong organizational skills, with a demonstrated ability to manage multiple projects simultaneously and meet deadlines under pressure.
* exceptional teamwork and collaboration skills, with a customer-centric mindset and business acumen.
* possession of a valid passport and willingness to travel within the americas region, with travel requirements of up to 20%.

preferred qualifications/nice to have:

* bachelor’s degree in marketing, mass communications, advertising, or a related field.
* experience in b2b technology companies within the hotel and hospitality industry.
* familiarity with event planning and promotion for webinars, conferences, or trade shows.
* knowledge of customer journey mapping and analyzing touchpoints.
* experience with graphic design tools such as photoshop, indesign, or figma.
* familiarity with zoho tools, including crm, analytics, and campaigns.


digital marketing specialist (sem)

location: cdmx

job description: sem specialist

wexpand history: at wexpand, we connect talent with opportunities. We help foreign companies build high-performance teams in mexico with a modern and human approach.

about the role: in a nutshell, the search engine advertising specialist will be responsible for all sem aspects of paid advertising for bluetuskr’s clients as well as bluetuskr itself. The role involves diving deep into client data across multiple channels to ensure efficient use of ad spend and reporting on all paid advertising efforts.

key responsibilities:

* managing search engine paid advertising campaigns (search, shopping, display, youtube, etc.).
* developing in-depth strategies leveraging multiple paid advertising channels.
* bringing fresh perspectives and strategic thinking to drive results and proactively solve problems.
* creating and executing robust reporting to showcase current results and target kpis.
* contributing to marketing and creative brainstorming initiatives.
* identifying and proposing internal/external ideas to promote brand awareness.
* consistently managing and optimizing all sem paid advertising campaigns.
* overseeing the different contractors that work with the department.

qualifications:

* advanced english (c1/c2)
* bachelor's degree or equivalent experience
* 5+ years of experience in search engine paid advertising
* 5+ years of experience in a marketing agency
* 3+ years of experience in the e-commerce industry
* relevant google ads certifications

soft skills:

* communications skills
* teamwork and problem-solving skills
* time management skills

technical skills:

* ability to present metrics and explain what is working and what isn’t
* skills in google sheets and other reporting platforms
* ability to manage multiple priorities and accounts
* knowledge of marketing, paid advertising best practices

schedule:

* monday to friday from 7am to 4pm
* $32,500 net

tipo de puesto: tiempo completo

sueldo: $32,500.00 al mes

tipo de jornada: lunes a viernes

pregunta(s) de postulación: whats your english level? How many years of experience do you have working with sem-focused digital marketing campaigns?

lugar de trabajo: empleo presencial

azcapotzalco, distrito federal hsbc

hoy

-job description

if you’re looking for a career where you can make a real impression, join global service center (gsc) hsbc and discover how valued you’ll be. Hsbc is one of the largest banking and financial services organisations in the world...

we are currently seeking an experienced professional to join our team in the role of service management lead

job summary: our multi-disciplined cybersecurity operations teams include technical architects, consultants, product smes, infrastructure specialists and program managers.

following extensive investment across our technology and digital domains and with plans for continued expansion, we are currently seeking a “lead consultant specialist” to join hsbc cybersecurity in mexico.

main responsibilities:

* provide full scope of the day-to-day production support service including resolution of live incidents and post-resolution problem management activities.
* drive major incidents with right progress that fits critical services in incident management.
* provide timely incident communication internally and externally as required.
* provide technical expertise in finding root cause of major system problems.
* own production environment, participate in change deployments and post-implementation verifications, including pre-deployment engagement.
* automate daily manual routine work.
* drive continual service improvement plans.
* drive process integration activities to bridge gap between cyber security and enterprise level processes.

requirements:

* 15+ years it experience in systems engineering, software development and production support in mission critical environments.
* experience with apm tools (app dynamics), log aggregation, splunk; automation (puppet).
* infrastructure, networks, load balancers, storage knowledge; cloud & containers beneficial.
* experience with cybersecurity products such as splunk siem, anti-malware/edr, dlp, vulnerability tools; cryptography is recommended.
* strong understanding of core service management disciplines.
* excellent technical debugging and troubleshooting skills.
* experience with agile practices (scrum, ci/cd, devops). Aws exposure a plus.

hsbc note: issued by hsbc electronic data process mexico private ltd.


lyra health

lyra is transforming mental health care through technology with a human touch...

lyra central america are recruiting an experienced account management lead to be based in mexico, managing a portfolio of local contracts. This is a full time hybrid role based in mexico city with occasional client visits.


key responsibilities

* manage client accounts and provide personalized customer support.
* coordinate execution of client programs, align with administrative and scheduling requirements.
* liaise with exhibitors, provide information, manage follow-up communications.
* prepare and maintain client reports, monthly/quarterly updates.
* collaborate internally with various teams to ensure client expectations are met.

qualifications and skillset:

* degree in administration, hr, psychology, or related field desirable.
* proficient in microsoft office, google workspace, salesforce, slack, zoom, teams.
* strong organizational and communication skills.
* 2+ years experience in account management or similar role.

about you: independent, team-oriented, detail-focused, strong problem-solving.


digital marketing strategist

hoy

key responsibilities:

* analyze marketing performance across channels and inform strategy.
* develop and implement kpis using google looker studio dashboards.
* set up and manage tracking systems (pixels, gtm, utms).
* translate data into insights for clients.
* collaborate with cross-functional teams to execute integrated strategies.
* present reports and recommendations to clients.

requirements:

* 3-5+ years in digital marketing strategy or analytics.
* proficiency in google looker studio and analytics tools.
* experience with tracking pixels, gtm, utms, attribution models.
* knowledge of seo, paid media, social, email/crm.
* strong analytical storytelling and client presentation skills.

what we’re looking for: strategic thinker with strong communication.


digital marketing manager / strategist (multiple listings)

hoy

we’re looking for remote mid-level digital marketing strategist in mexico to support our account manager and media buying team. Internal role but may be client-facing. Responsibilities include strategy, funnel ideas, and creative guidance.

* build and evolve strategies across google, meta, youtube.
* collaborate with account manager and media buyers.
* provide creative direction and funnel concepts.
* audit accounts and offer data-backed improvements.
* work with gohighlevel and other tech stacks for lead capture and reporting.

what we’re looking for:

* 3+ years in digital marketing strategy.
* hands-on knowledge of google ads, meta ads, youtube ads.
* experience with gohighlevel and marketing tech stacks.
* understanding of funnels, copywriting, and customer journeys.
* collaborative, with strong internal communication.

bonus:

* agency or multi-client experience.
* familiarity with clickup, slack, hyros, or other tools.
* experience with coaches, course creators, saas, or b2b clients.

about 1840 & company: 1840 & company is a global bpo and remote talent solutions provider...


digital marketing administrator

hoy

overview: a leading digital franchise focused on large vertical markets, with emphasis on health and legal sectors. This role focuses on supporting profile-only customers, handling complex deals, and managing escalations via virtual channels.

profile:

* proven retention and revenue retention experience.
* strong negotiation and conflict resolution skills.
* strong communication and presentation skills, especially via telephone.
* time management and accountability for slas.
* understanding of digital marketing concepts and processes; experience in legal industry preferred.

tipo de puesto: tiempo completo

sueldo: $18,960.00 - $23,700.00 al mes

beneficios: vales de despensa

lugar de trabajo: empleo presencial

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