Senior Demand Generation Strategist (Remote Mexico) - Future Opening
Directive Consulting is the performance marketing agency for B2B companies. We use Customer Generation—a marketing methodology that focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.
At Directive, we’re always looking ahead to build a network of talented individuals who excel in crafting data‑driven strategies, optimizing campaigns, and fueling demand for innovative brands. As we continue to expand, we’re seeking forward‑thinking professionals who thrive in fast‑paced environments, are obsessed with performance metrics, and are eager to make their mark in B2B marketing.
About the Role
We are offering a compelling and competitive demand generation role at Directive. In this position you will directly work with no more than five accounts and be responsible for their performance marketing. You will execute campaigns, interface with customers, pitch strategy, and ensure results are exceeded. You will own the success of your client portfolio as an individual contributor. Success requires strong marketing strategy, execution, communication, and project management.
Roles & Responsibilities
- Own the success of SMB clients across channels
- Handle client relationships with poise, confidence, and empathy
- Project‑manage and organize your accounts
- Build relationships with your points of contact
- Apply deep technical knowledge of strategy, paid media, SEO, and CRO for tech companies
- Leverage a strong SaaS background
- Make a large impact in a specific role
- Bring a creative spark for marketing and a deep passion for getting results
Qualifications
- 2+ years of agency‑side marketing experience
- 2+ years of performance marketing experience
- Brilliant strategist and true T‑shaped marketer
- World‑class project manager who knows how to get things done on time and under cost
- Availability to travel
What We Offer
- No employee in Directive Mexico earns less than the living wage of $2,500 MXN per month
- Benefits to support the whole person:
- Mental – Access to certified therapists through Spring Health, membership to Headspace
- Physical – Physical therapy through Omada, fertility support through Carrott, thousands of Aaptiv virtual workouts, complimentary One Medical membership for primary and virtual care
- Time Off – Unlimited PTO (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge (Closed December 24 – January 1), paid parental leave
- Annual anniversary trip to Newport Beach, CA with peers and executive leadership for fun and entertainment
Work Environment Requirements
For roles located in Mexico, you will have the ability to work hybrid from our office in Mexico City. As a remote‑first company we primarily collaborate with colleagues through virtual meetings (Zoom) and Slack. You will be required to operate a laptop computer, use office productivity tools, maintain reliable internet access, and work stationary for extended periods. You must also have a professional background and reliable communication skills.
To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. If you require accommodations in completing this application, interviewing, completing pre‑employment testing, or otherwise participating in the employee selection process, direct your inquiries to careers@directiveconsulting.com.
For general locations, you must have established and current work authorization and permanently reside in that country.
Equal Opportunity Employer
At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.
#J-18808-Ljbffr