Senior director of performance marketing
we are seeking a visionary leader to head our performance marketing team, driving customer acquisition and measurable business outcomes for our suite of products across multiple countries.
the ideal candidate will have 9+ years of experience in performance or growth marketing, with at least 5+ years in leadership roles managing teams and budgets. They will be responsible for leading and building a high-performing performance marketing team focused on acquiring customers and driving attributable business outcomes.
key responsibilities:
* develop and execute global performance marketing strategies, aligning paid media, lifecycle, and growth initiatives with company goals.
* oversee acquisition and retention programs across paid search, social, display, video, affiliates, and emerging channels.
* foster a culture of experimentation, data transparency, and continuous improvement.
* partner with sales teams, finance, and product to establish growth forecasts, budgets, and performance targets.
* collaborate with product and engineering leadership to define and execute the strategy for marketing tech, overseeing integrations with 3rd-party vendors and building scalable infrastructure for customer acquisition, activation, and retention.