We are looking for a customer engagement manager (crm) to join grupo axo!About the rolewe're looking for acustomer engagement manager (crm)to lead and evolve the customer engagement strategy across a portfolio of fashion & beauty brands. This role goes beyond traditional crm, focusing on building end-to-end, data-driven customer experiences that drive retention, loyalty, and customer lifetime value.you will lead a growing team, orchestrate omnichannel journeys across key touchpoints, and ensure operational excellence across crm platforms, while partnering cross-functionally to unlock business growth and elevate the customer experience.key responsibilitieslead and develop the crm team, ensuring strong execution, prioritization, and continuous growth.define and execute the customer engagement strategy across multiple brands and channels.design and optimize end-to-end customer journeys focused on acquisition, retention, and loyalty.drive marketing automation and crm operations, ensuring scalability and efficiency.analyze customer behavior and campaign performance to generate actionable insights and business impact.partner with marketing, e-commerce, retail, analytics, and brand teams to align crm with commercial goals.enhance crm capabilities, data quality, and governance standards.manage external partners, agencies, and crm technology vendors.what we're looking forsolid experience in crm, customer engagement, marketing automation or retention.1+ year leading teams or managing talent.strong analytical mindset, strategic thinking, and commercial sensitivity.experience with crm/cx platforms (sap, salesforce, oracle, emarsys, etc.).fluent english.if you're driven by creating meaningful customer experiences, leading high-energy teams, and generating real impact, we'd love to meet you. ?