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Marketplace marketing specialist

Santiago de Querétaro, Qro
MANN+HUMMEL
De EUR 200,000 a EUR 400,000 al año
Publicada el 14 agosto
Descripción

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* marketplace strategy development: develop and implement strategies to optimize product listings, enhance visibility, and drive sales on amazon and other marketplaces.
* product listing management: create, update, and optimize product listings, ensuring they are accurate, compelling, and compliant with marketplace guidelines.
* advertising campaigns: plan, execute, and manage advertising campaigns on amazon, including sponsored products, sponsored brands, and display ads.
* data analysis and reporting: monitor and analyze performance metrics, providing insights and recommendations to improve sales and roi. Generate regular reports on campaign performance and marketplace trends.
* seo optimization: implement seo best practices to improve product ranking and visibility on marketplaces.
* inventory management: coordinate with supply chain and inventory teams to ensure product availability and manage stock levels effectively.
* customer reviews and feedback: monitor and respond to customer reviews and feedback, addressing any issues and leveraging positive reviews to enhance product credibility.
* collaboration: work closely with sales, content, design, and development teams to ensure alignment of marketplace strategies and messaging.
* a/b testing and continuous improvement: conduct a/b testing on product listings and advertising campaigns to optimize performance and conversion rates.
* compliance and best practices: ensure compliance with marketplace policies and stay up-to-date with industry trends and best practices.

job description

main tasks

* marketplace strategy development: develop and implement strategies to optimize product listings, enhance visibility, and drive sales on amazon and other marketplaces.
* product listing management: create, update, and optimize product listings, ensuring they are accurate, compelling, and compliant with marketplace guidelines.
* advertising campaigns: plan, execute, and manage advertising campaigns on amazon, including sponsored products, sponsored brands, and display ads.
* data analysis and reporting: monitor and analyze performance metrics, providing insights and recommendations to improve sales and roi. Generate regular reports on campaign performance and marketplace trends.
* seo optimization: implement seo best practices to improve product ranking and visibility on marketplaces.
* inventory management: coordinate with supply chain and inventory teams to ensure product availability and manage stock levels effectively.
* customer reviews and feedback: monitor and respond to customer reviews and feedback, addressing any issues and leveraging positive reviews to enhance product credibility.
* collaboration: work closely with sales, content, design, and development teams to ensure alignment of marketplace strategies and messaging.
* a/b testing and continuous improvement: conduct a/b testing on product listings and advertising campaigns to optimize performance and conversion rates.
* compliance and best practices: ensure compliance with marketplace policies and stay up-to-date with industry trends and best practices.

your profile

* education: bachelor's degree in marketing, business, economics, or a related field.
* experience: proven experience in marketplace management, particularly on amazon. Familiarity with amazon seller central and other marketplace platforms.
* skills: strong analytical, problem-solving, and communication skills. Ability to manage multiple tasks and priorities effectively. Attention to detail and a proactive approach to learning and implementing new strategies.
* technical proficiency: experience with amazon advertising tools, seo, and data analysis. Proficiency in excel and other data management tools. Knowledge of agile scrum practices and related tools (e.g., jira) is a plus.
* languages: fluent spoken and written english (c1+ level).
* competences: strong analytical and planning skills, excellent communication and presentation skills, team player, and result-oriented personality.



seniority level

* seniority level

entry level


employment type

* employment type

full-time


job function

* job function

marketing and sales

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