Job Title:
Go-To Market Specialist
Samsung Electronics Mexico
Highlights:
Location: Miguel Hidalgo, Mexico City
Type of contract: Permanent contract, Full time
Work Modality: On Site
Who are we?
Samsung Electronics has grown into one of the world's leading technology companies, recognized as one of the top 5 global brands. As a global leader in technology, we are transforming the world with the creativity and diversity of our talented people who drive this transformation.
Our company's success reflects the determination and talent of our people, aligned with our key corporate values: People, Excellence, Change, Integrity, and Co-prosperity. Our mission is to help people achieve the impossible.
We are inspired by what people want to accomplish in their lives and work to create products that empower them in new ways. This drive fuels our innovation.
Join us at Samsung and find your opportunity to do what you can't.
Looking for more? Visit our website or our career page HERE
Job Description
We are looking for a
Go-To Market Specialist
Key Job Responsabilities
- GTM Strategy Development & Execution
. Plan and execute GTM strategies for new mobile devices (smartphones, tablets, wearables, accessories).
. Define product positioning, target customer segments, pricing strategy, and value proposition.
. Manage pre-launch, launch, and post-launch phases across global markets.
- Market & Customer Analysis
. Conduct competitive analysis and benchmark against global mobile players.
. Analyze customer insights, sales channel data, and regional market dynamics.
. Develop localized GTM strategies tailored to Mexico market
- Sales & Marketing Enablement
. Collaborate with sales and marketing teams to design promotions, campaigns, and channel strategies.
. Work closely with telecom operators, retail, and e-commerce partners to maximize sales impact.
. Develop sell-out platform, sell-out strategy
. Guide a training materials to field team
. Making GTM presentation.
- Performance Tracking & Optimization
. Monitor KPIs including sales volume, ASP, market share, and NPS.
. Provide actionable insights and optimization plans to accelerate growth.
Requirements
- Bachelor's degree or higher in Business Administration, Marketing, Electrical Engineering, or related fields.
- Minimum 5 years of experience in GTM, product marketing, or business development in the mobile device industry
- Proven track record of global product launches and localization.
- Strong analytical and problem-solving skills.
Why is Samsung Electronics the place to be?
Join a Global Team
Work with a dynamic and diverse team, constantly interacting with different cultures.
Tackle Big Challenges
Our history is built on overcoming challenges and striving for excellence. Join us in pushing the boundaries of technology and innovation.
Shape the Future
Collaborate in an open, innovative environment where your ideas come to life, creating products that redefine the future.
Make an Impact
Contribute to groundbreaking technologies that improve lives and support communities worldwide. At Samsung, your work truly makes a difference.