About ellucian:
ellucian is a global market leader in education technology. We power innovation for higher education, partnering with more than 2,900 customers across 50 countries and serving over 20 million students. Ellucian's ai-powered platform, trained on the richest dataset available in higher education, drives efficiency, personalized experiences, and strengthened engagement for all students, faculty and staff. Fueled by decades of experience with a singular focus on the unique needs of learning institutions, the ellucian platform features best-in-class saas capabilities and delivers insights needed now and into the future. These solutions and services span the entire student lifecycle, from student recruitment, enrollment, and retention to workforce analytics, fundraising, and alumni engagement. Ellucian's innovative solutions, vast ecosystem of partners, and user community of more than 45,000 provide best practices leading to greater institutional success and achieving better student outcomes.
*values rooted in purpose*
we embrace the power to *lead*, the courage to *innovate*, and the determination to *grow*. At our core, we believe in *humanizing* our approach, recognizing that our people are our greatest strength. With a shared vision of *transformation*, we endeavor to shape a brighter future for higher education.
about the opportunity:
we are seeking a marketing data operations specialist to ensure the integrity, accuracy, and compliance of our marketing and sales data across systems like salesforce, marketo, and on24. This role is critical for maintaining clean data, optimizing lead management processes, and supporting webinar operations. You will collaborate with marketing operations and demand generation teams to ensure seamless data flow and reporting accuracy.
*where you will make an impact*
- maintain lead conversion processes and ensure accurate mapping to contacts/accounts.
- perform contact hygiene tasks, including deduplication and record merging.
- monitor and enforce mql status hygiene for accurate funnel reporting.
- update job titles using company websites or enrichment tools like zoominfo.
- delete outdated records in compliance with data retention policies.
- troubleshoot and resolve sync errors between marketo and salesforce.
- set up, edit, and manage webinars in on24.
- ensure accurate data synchronization between on24 and salesforce for attendee and engagement data.
*what you will bring*
- 2+ years of experience in marketing operations, data management, or similar role.
- hands-on experience with salesforce crm and marketo (or similar marketing automation platform).
- familiarity with on24 or other webinar platforms.
- strong understanding of data hygiene best practices, deduplication, and enrichment processes.
- ability to troubleshoot sync errors and maintain system integrations.
- comfortable working us business hours regardless of location.
- detail-oriented with strong organizational and problem-solving skills.
what makes #ellucianlife:
- comprehensive health coverage: family major medical expenses, dental and life insurance.
- christmas bonus 30 days
- saving fund
- monthly food coupon
- 15 workdays vacation
- thrive flex program that allows you to contribute towards your health, financial or learning interests
- 5 charitable days to support the community that supports us
- diversity and inclusion programs that promote employee resource groups such as: women in technology, pride and go green to name a few.
- parental leave
- employee referral bonuses to encourage the addition of great new people to the team
- we foster a learning culture with:
- tuition reimbursement assistance
- professional development opportunities
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