Essity b 276.6 (+0.4 sek) on 18-may-2025 17:29
senior consumer shopper & market insights analyst
about the role
support, conduct, and analyze market research studies (e.g., competitor, market, digital campaign analysis, category, customer, consumer, and shopper) to provide accurate and timely information and relevant insights for strategic and operational decisions.
we're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always seeking ways to improve our products and ourselves. If this describes you, we'd love to talk.
what you will do
* perform data analyses and prepare insights and recommendations to develop and grow the business by integrating knowledge of market, consumer, and shopper data.
* gather information, monitor relevant trends and activities, and contribute to data and insight sharing within and outside the organization.
* create reports and scorecards, providing necessary data to the organization (market & consumer).
* support the delivery of research according to global guidelines.
* validate vision, drivers, plans, and recommendations by ensuring relevant insights are available to support arguments.
* share best practices, participate in networks and projects.
* consolidate customer, consumer, shopper, and market analysis to generate insights, ideas, and concepts, proactively using this information in projects.
* analyze current data from nielsen and kantar world panel to identify opportunities and risks for our business and brands in the market.
* monitor market behavior monthly using tools provided by nielsen and kantar world panel.
* support the development of market size estimates and growth projections.
* manage relationships with external partners, ensuring data accuracy and selecting appropriate research methods for projects, aiming for efficient recommendations and informed decision-making.
* maintain and update the market research library.
who you are
* at least 5 years of experience in consumer research and managing market data databases (e.g., nielsen, kantar, iri, iscam, iqvia, etc.) or similar.
* bachelor's degree in marketing, fluent in english, with a great service attitude, team-oriented, proactive, analytical, and skilled in presentation and communication.
what we can offer you
at essity, we believe every career is as unique as the individual and empower employees to reach their full potential within a culture driven by a meaningful purpose.
our offerings include a collaborative and caring culture, empowerment, engagement, impactful work, personal development opportunities, health and safety prioritization, sustainable value creation, innovation, and a sustainable working life, along with total rewards.
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