Date: Sep 23, 2025
Location: Mexico, Mexico
Company: ACG
Group Company
ACG Associated Capsules Pvt. Ltd.
Primary Responsibilities
Strategic and Planning
- Obtain/update market information on customers and competitors to enable the development of an appropriate commercial and marketing strategy.
- Identify potential customers, new projects, and new business opportunities to enhance ACG's results.
- Interact with industries in various segments (CP, Pharma, and Nutra) to ensure ACG's presence in the capsule market, as well as in the nutritional and supplement segments for athletes.
- Develop business development strategies to drive sales growth in the assigned area/zone for existing & new accounts in Pharma and Nutra
Functional
- Prepare the annual budget for Mexico and achieve the desired sales volumes
- Market/customer analysis, prioritization, & strategizing USPs to build differentiators & proactively devise a market penetration strategy basis competitor analysis
- Customer relationship management (across customer organization & levels)
- Closing sales/negotiating deals
- Providing timely information about products & services to customers
- Identifying new business opportunities (new prospects), generating new leads and growing the company’s customer base
- Conducting market research
- Acts as an internal champion for new customers
- Identifying new market segments
- Finding ways to expand the company’s reach
- Collaborating with complementors to spot new business opportunities
- Assertively & aggressively pursue qualifications at prospects
- Anticipating and overcoming initial qualification challenges or roadblocks, if any
- Identifying opportunities for cross selling and up-selling
- Implicit Need Identification
- Value Selling
Any other additional responsibility could be assigned to the role holder from time to time as a standalone project or regular work. The same would be suitably represented in the primary responsibilities and agreed between the incumbent, reporting officer and HR.
Key Result Areas
- New Customer Acquisition
- Revenue Generation through new Pharma & Nutra customers
- Contribution Margin
- Wallet Share improvement at new Pharma & Nutra customers.
- Market Penetration Vs Known Universe in Pharma & Nutra vertical
- Lead generation
- New Business (opportunity) pipeline and conversion rate
- Customer Feedback/Satisfaction
- Managing sales through channel partner/nominated agency
Key Interfaces
Internal Interfaces
- CSR
- Marketing
- Technical Service
- Operations
- Quality & Regulatory Affairs
- Product Management
- Finance
- Scientific Application Services
External Interfaces
- Customers
- Channel partner/nominated agency
Competencies
Sales Strategy & Planning
Analytical Skills
Negotiation Skills
Good knowledge of Pharma Industry
📌 Area Sales Manager
🏢 ACG Worldwide
📍 Zacatecas