Senior commercial manager – experiential marketing & live events
at roma 212 creative house, we've spent over 15 years designing & producing unforgettable experiences:
music festivals, large-scale events, impactful brand activations, and corporate experiences that truly stand out.
we are part of apodaca group, a company with more than 45 years leading the live entertainment industry in mexico. We're now looking for a senior commercial manager to drive our growth in the exciting world of experiential marketing.
your mission
you will lead roma 212's commercial strategy:
driving new business opportunities, strengthening key client relationships, and leading a high-performance team to achieve (and exceed) our commercial goals.
* design and execute our commercial strategy in line with business priorities.
* lead prospecting, qualification and development of new b2b clients.
* run key client meetings, understand their needs and turn briefs into real opportunities.
* oversee the development of commercial proposals, pitches and high-impact presentations.
* negotiate and close deals, ensuring profitability and healthy margins.
* grow and nurture strategic accounts, identifying upsell and cross-sell opportunities.
* monitor commercial kpis (pipeline, conversion, revenue, retention, profitability) and report to the ceo.
* lead, coach and develop the commercial team, raising the bar on performance and client service.
what we're looking for
* 8+ years of experience in business development and consultative b2b sales, ideally within creative agencies, live events, experiential marketing or entertainment.
* solid experience leading commercial teams and sales strategies.
* proven track record managing key corporate accounts and high-level negotiations.
* strong command of commercial tools and crm platforms.
* advanced english, comfortable working with international clients and projects.
* a profile that brings:
* strategic leadership and a strong results-driven mindset.
* excellent negotiation and relationship-building skills.
* analytical ability to understand numbers, margins and profitability.
* passion for live experiences, creativity and high-impact projects.
what roma 212 offers
* a key strategic role in a leading experiential marketing and live events agency.
* high-impact projects with global brands, companies and event promoters that shape culture and conversation.
* a creative, dynamic and challenging environment where your strategic vision truly matters.
ready for your next big challenge?
if you have proven experience in creative/event agencies and the ambition to lead high-impact projects, we'd love to meet you.
apply via linkedin or send your cv to [andrea_chapa@roma212.com], using the subject line: senior commercial manager – roma 212.