Key responsibilities:
* define together with the subsidiary manager, the commercial strategy tailored to the mexico market.
* define annual goals and supervise action plans and performance for the sales representatives team.
* lead sales force and coordinate sales and marketing campaigns.
* ensure accurate sales forecasting and customer relationship management (crm) adoptions (customer visits, sales effectiveness actions, sales campaigns, etc)
* organize together with the team local promotional events, field days and trade shows
* coach and develop sales team performance in coordination with the subsidiary manager
* develop and implement together with the subsidiary manager the regional sales strategy, aligning with business unit goals to increase profitability and market share.
* act as the responsible lead for all key accounts in mexico, managing relationships, negotiations, strategic plans, and growth initiatives.
* serve as a direct interface with major customers, dealers, and industry stakeholders, to be present in all strategic annual meetings with the key accounts
* establish and manage budgets for assigned territories and the sales team together with the subsidiary manager
* define and monitor regional pricing policy in coordination with the subsidiary manager
* contribute to demand planning by proposing regional seed production volumes.
* act as a champion and internal expert on key digital tools, including erp systems, crm, and demand planning platforms like futurmaster.
* collaborate closely with product development managers to stay informed of competitor products, trial results, and pipeline innovation and discuss the customer strategy for new products
#j-18808-ljbffr