The regional sales manager drive regional growth through new business acquisition and expansion of existing customers within the off-highway and industrial segments, focusing on wire harnesses, control boxes, and high-voltage cable solutions.candidate profile- bilingual spanish/english sales professional with proven success in new business development and managing complex accounts.- experience selling complex electrical systems, wire harnesses, electronic components, or similar industrial products.- entrepreneurial, competitive, and highly motivated to grow market share in the region.- excellent negotiation, communication, and relationship management skills, both at technical and executive levels.key responsibilities- develop and execute the regional sales strategy to strengthen market presence in central mexico.- identify and pursue new business opportunities with off-highway and industrial oem customers.- manage the full sales cycle, including opportunity identification, plant visits, rfq development, commercial negotiations, closure, and post-sales follow-up.- present technical and commercial proposals for harnesses, control boxes, and high-voltage products.- partner closely with engineering, quality, and program management teams to address customer requirements and support new product introductions.- provide on-site support for technical and quality issues, ensuring prompt containment, root-cause analysis, and corrective actions.- conduct market analysis, develop sales forecasts, and deliver executive-level reporting.- represent the company during customer visits, technical reviews, audits, and industry events.behavioral traits- consultative sales approach with the ability to build trust and long-term customer relationships.- high sense of urgency, strong drive, and results-oriented mindset.- proactive and resourceful problem-solver with strong field presence.- ownership mentality with a customer-first orientation, consistently seeking to add value.technical strengths- skilled in field troubleshooting, identifying issues, and supporting technical resolution for electrical systems.- experienced in managing quality-related problems, including immediate containment, root-cause investigation, and corrective actions.- strong cross-functional collaboration with engineering, quality, manufacturing, and supply chain teams to provide rapid and accurate customer responses.important: candidates must reside in coahuila (preferably torreon) to be considered for this position