Join to apply for the regional marketing manager role at east-west seed
4 days ago be among the first 25 applicants
join to apply for the regional marketing manager role at east-west seed
get ai-powered advice on this job and more exclusive features.
marketing manager – latin america
marketing manager – latin america
location: mexico city (with regional travel)
company: east west seed
about us
at east west seed, we are dedicated to improving the livelihoods of smallholder farmers across latin america. Our mission is not just about better seeds—it’s about creating a meaningful impact for farmers, communities, and the environment.
the role
we are looking for a dynamic marketing manager – latin america to drive marketing strategies that strengthen our connection with smallholder farmers, generate demand, and position our brand as a trusted partner in agriculture. This role will also ensure that our products and services deliver real value to farmers in each region.
key responsibilities
* marketing strategy & brand development: design and implement marketing strategies aligned with our mission, building trust in the east west seed brand.
* product portfolio management: collaborate with r&d and sales to identify and promote seed varieties tailored to each country and region.
* digital marketing & demand generation: lead digital campaigns and manage the brand’s presence on social media to provide farmers with valuable and accessible information.
* customer engagement & trust building: develop strong relationships with distributors, farmer associations, and other stakeholders; organize events and training sessions.
* value-added services & customer loyalty: implement training, advisory programs, and loyalty initiatives to strengthen long-term relationships with farmers.
* budget & kpi management: oversee marketing budgets and monitor kpis to ensure effective strategies.
* leadership & culture development: lead by example, promote a high-performance culture, and ensure succession planning for key roles.
requirements
* bachelor’s degree in agribusiness (preferred), marketing, business administration, or related fields; mba or marketing specialization preferred.
* 5+ years of experience in marketing leadership, ideally in agriculture, seeds, or agribusiness.
* strong knowledge of digital marketing, brand management, trade marketing, and b2b/b2c strategies.
* understanding of the agricultural market and smallholder farmers’ needs in latin america.
* advanced english required.
* availability to travel within the region.
why join us?
* be part of a purpose-driven company making a tangible impact on farmers’ lives.
* lead innovative marketing initiatives across latin america.
* collaborate with passionate teams in a supportive, inclusive, and inspiring environment.
apply today!
if you are ready to make a difference in the agricultural sector and grow your career with east west seed, we would love to hear from you.
seniority level
* seniority level
mid-senior level
employment type
* employment type
full-time
job function
* job function
marketing and sales
* industries
farming
referrals increase your chances of interviewing at east-west seed by 2x
get notified about new regional marketing manager jobs in mexico city metropolitan area.
commercial director (director of sales & marketing)
mexico city metropolitan area 2 weeks ago
mexico city metropolitan area 4 weeks ago
digital transformation director - marketing & revenue management - latam
brand manager/sr brand specialist, consumer electronics
director de sales and marketing (resort)- sede accor
mexico city metropolitan area 1 month ago
customer success manager, senior manager - marketing cloud
director, software development, marketing technology (martech)
mexico city metropolitan area 2 weeks ago
miguel hidalgo, mexico city, mexico 3 weeks ago
partner marketing manager, premium subscriptions
creator marketing & communications manager - tiktok live
country marketing activation, abrasives division, cdmx
we’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of ai.
#j-18808-ljbffr