Trade marketing director
*job overview*
we are seeking a seasoned trade marketing director to drive category growth and develop strategic plans for our business in mexico. This role requires a deep understanding of the retail landscape, consumer behavior, and competitive dynamics in the country.
*key responsibilities:*
* lead the development of category planning strategies and execute plans to drive sales growth
* collaborate with cross-functional teams to design market sales strategies and activity plans
* monitor performance, identify areas for improvement, and develop solutions to drive continued growth
* ensure new product contributions are maximized through end-to-end processes
* coach and develop direct reports to enhance capability in category development
*requirements:*
* proven experience in category planning, key accounts, and market insights analysis
* future-focused mindset with ability to translate opportunities into business strategies
* strong leadership skills with ability to influence stakeholders and interact effectively with senior leaders
* demonstrated experience leading and developing diverse teams
*what you'll bring:
* a strong track record of delivering commercial growth and market share expansion
* deep understanding of retail landscape, consumer behavior, and competitive dynamics in mexico
* excellent communication, presentation, and negotiation skills
* strong financial acumen and p&l management experience
*join our team:
we are committed to creating an inclusive work environment that fosters diversity, equity, and inclusion. We believe in empowering our employees to make a meaningful impact and strive to provide opportunities for growth and development.