Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as nutella, tic tac, ferrero rocher, raffaello, kinder bueno, and kinder surprise. As the love for our brands continues to grow, so too does our global reach. Represented in 55 countries, with products sold in more than 170, the ferrero group is loved by generations around the world. The secret to our global success? Nearly 35,000 dedicated employees who celebrate care and quality to craft a business, careers, and brands we are proud of. Join us, and you could be one of them.
ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
about the role:
in ferrero, we work with great ideas to win the hearts of many families in the world, and you can be part of the team that contributes to making ferrero brands even more extraordinary. This role leads ferrero rocher, the #1 premium chocolate brand worldwide and the category leader in mexico. The brand manager will develop and execute effective strategies to drive growth in the premium chocolate category across mexico and cam, both in the short and long term.
* builds and protects the brand equity across all consumer touchpoints.
* leads a cross-functional team to execute innovations and projects that ensure the brand’s future (including trade marketing, insights, sales, supply, legal, etc.).
* crafts and executes the long-term strategic plan for ferrero rocher and ferrero collection.
* develops impactful digital and tv communication from scratch to strengthen brand positioning.
* collaborates with the media team to develop and optimize the media plan.
* identifies and drives growth opportunities.
* designs insightful, end-to-end innovations in close collaboration with the global team.
* cultivates future talent by leading and developing their own team.
who are we looking for:
* marketing bachelor's degree or equivalent
* 6 years of experience leading brands within the fmcg industry
* proven experience in leading and developing high-performing teams.
* strong communication and interpersonal skills.
* advanced english (written and spoken)
* experience leading premium brands and global brands
how to be successful in the role and at ferrero
consumers, quality, and care are at the heart of everything we do. To be successful at ferrero, you’ll need to be just as consumer- and product-centric as we are—dedicated to crafting brilliant results for consumers around the world.
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