.campaign marketing manager page is loadedcampaign marketing managerpostuler remote type in office locations mexico city, mexico time type full time posted on publié il y a 2 jour(s) job requisition id r30678job descriptionzendesk is seeking a global campaign marketing manager to drive global demand campaigns, with a particular focus on creating demand in the employee service (es) space with a core focus on hr and it buyer personas.
this role will be instrumental in nurturing open opportunities and building a pipeline to grow our employee service solutions.
you'll collaborate closely with regional marketing, product marketing, and sales teams to create integrated campaigns that generate pipeline and bookings.the ideal candidate has a strong background in demand generation for b2b saas solutions.
experienced in developing content strategies, marketing campaigns, working with event speakers, and evolving messaging for the various stages of the buyer journey.
you should be a team player with strong influence management, cross-functional collaboration skills, and a willingness to learn new ai and marketing technologies.
join a team that values creativity, inclusivity, and community impact.responsibilitiescampaign development: support the development of global, full funnel demand content such as digital events, analyst reports, demos, customer stories, datasheets, nurture campaigns etc.
partner with product marketing and utilize data-driven analysis to understand target audience segmentation, align campaign and product messaging, and develop an effective and compelling content and campaign strategy.
understand and articulate the buyer's journey for our solutions in the context of campaigns.cross-team collaboration: work closely with teams across the marketing organization including product marketing, brand & creative, localization, customer and regional field marketing to deliver integrated demand campaigns that are globally relevant.global partnership: partner with regional marketing teams to execute the global campaign within the amer, emea, latam, and apac regions.
responsible for helping to define and build a repeatable marketing strategy and execution model which is packaged up into marketing kits that our regional and channel marketing teams can use to execute activities within each region.measure & optimize: collaborate closely with marketing analytics to set pipeline targets for each campaign, evaluate campaign and channel performance, and implement data-driven optimizations to meet objectives