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Product marketing manager - lcv

Stellantis
Responsable marketing
Publicada el Publicado hace 22 hr horas
Descripción

Job id: 2016498
career area: sales & marketing
position type: salaried
location: fca mexico – santa fe corporate services
1210, mx
date posted: april 2, 2026
brand: fca group the lcv coordinator is the strategic lead for peugeot van´s product portfolio. This role works closely with the brand manager for defining and executing the peugeot lcv strategy across the organization.
Responsible for the lcv product lifecycle management, pricing, volume planning, marketing definition, sales performance, incentive and seeking for b2b opportunities.
This position acts as the central point of coordination between brand strategy and business execution with other areas involved in the organization.
Strategic: 35%
defining product strategy and positioning.analyze peugeot lcv financing behavior and develop strategies to improve penetrationwork together with b2b department to identify / support fleet sales opportunitieswork together with aftersales to improve spare parts workflow and communication with central team in france.conduct market and competitor analysis to identify trends and opportunities.analyze customer behavior and feedback to inform long-term product decisions.contribute to the development of product roadmaps and innovation initiatives.
Operational: 65%
monitor product performance using kpis and analytics tools.creates and maintains nameplates price bulletinsreview all product touch points of contact for accuracy: train-the-trainer, catalogs, specs, websitesfollow up with supply chain and sales group: stock levels, production, ordering/allocation and logisticsassist in defining product requirements and collaborating with engineering teams.coordinate with cross-functional teams to ensure product alignment and execution.support product launches and track post-launch performance.prepare reports and dashboards for internal stakeholders.

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