*job overview*
*duties*
- develop and implement effective social media strategies to increase brand awareness and engagement.
- create, curate, and manage published content (images, video, written) across various social media platforms.
- monitor social media channels for trends, feedback, and engagement opportunities.
- utilize tools such as hootsuite to schedule posts and analyze performance metrics.
- collaborate with the marketing team to align social media initiatives with overall marketing goals.
- conduct seo optimization for web content to improve visibility and reach.
- engage with followers by responding to comments, messages, and inquiries in a timely manner.
- assist in public relations efforts by promoting events, news, and announcements through social media channels.
- proofread all content before publication to ensure accuracy and adherence to brand guidelines.
- stay updated on industry trends and best practices in digital marketing.
*skills*
- proficiency in digital marketing strategies and tools.
- experience with social media management platforms such as hootsuite.
- strong content creation skills with an eye for visual aesthetics; familiarity with adobe illustrator is a plus.
- knowledge of seo principles to enhance online visibility.
- excellent proofreading skills with attention to detail.
- ability to analyze data from google analytics or similar tools to inform strategy adjustments.
- strong written and verbal communication skills; adept at public relations messaging.
- a proactive approach to staying current with social media trends and audience preferences.
- familiarity with web technologies and online community engagement practices.
join us in shaping our brand's voice and connecting with our audience through innovative social media initiatives!
*job types*: full-time, part-time
*location*:
- tijuana, b.c. (município de tijuana) (required)
work location: remote