Overview of the position:
develop and execute multi-channel marketing strategies in the automotive industry. This role focuses on
seo, sem, social media, email marketing, and automation
to drive lead generation and brand growth.
typical tasks:
develop and implement
digital marketing strategies
aligned with business goals.
manage and optimize
paid advertising
across platforms like
google ads and facebook ads manager .
analyze campaign performance using
google analytics, google tag manager, and crm tools (salesforce, hubspot) .
monitor key metrics ( traffic, conversions, roi ), and adjust strategies accordingly.
collaborate with internal teams to ensure brand consistency and effective
cross-channel communication .
stay updated on
digital trends, competitor strategies, and new technologies
to enhance marketing efforts.
qualifications:
bachelor’s degree in marketing, communication, or a related field.
8+ years of experience in digital marketing, preferably in the automotive industry.
strong expertise in seo, sem, social media advertising, and email marketing.
proficiency in google ads, facebook ads manager, google analytics, and crm tools (salesforce, hubspot).
excellent communication and presentation skills, with analytical thinking and problem-solving abilities.
results-driven mindset, focused on lead generation, sales growth, and roi optimization.
ability to manage multiple projects, work collaboratively with internal and external teams, and adapt to new technologies.