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job title: tiktok ecommerce live streaming operation specialist
type of contract: full time
work modality: on site
who are we?
tecdo (钛动科技) is a leading digital marketing and live commerce technology company, specializing in endtoend solutions for global brands. Leveraging proprietary ai-driven audience analytics, tecdo empowers partners to optimize product discovery and maximize sales through engaging live streaming experiences.
live lab is tecdo’s dedicated innovation hub for content creation and experiential marketing. As a stateoftheart studio in mexico city, live lab pioneers interactive live formats, providing global brands with seamless access to diverse consumer segments.
looking for more? Visit our website https://www.tec-do.com/en/ our career page here!
key job responsabilities
1.kpi achievement
develop, cascade and monitor quantitative targets (e.g., sales revenue, viewer growth, engagement rate, conversion rate) across live streaming channels.
design and implement datadriven strategies to optimize session performance, a/b test content formats, and iterate on best practices.
inspire, mentor and manage a crossfunctional team of stream producers, content coordinators and analysts.
establish clear role definitions, career pathways and performance review rhythms to build a robust talent pipeline.
3.strategic team building
lead recruitment efforts: define role profiles, screen candidates and partner with hr to onboard highcaliber operators.
architect a tiered operating model (e.g., junior → senior → lead) to ensure scalable coverage of multiple streaming verticals.
4.handson operations
personally oversee the endtoend execution of flagship live sessions—including scripting, product placement, host coaching and realtime moderation.
serve as an escalation point for technical issues, compliance checks and lastminute creative pivots.
5.multiproject ownership
simultaneously own 3–5 concurrent live initiatives (e.g., product launches, vip shopping events, thematic campaigns).
coordinate crossdepartmental resources (marketing, creative, supply chain, legal) to ensure flawless execution and onbrand messaging.
6.accountability for team metrics
establish weekly/monthly reporting cadence; lead postmortem analyses to identify root causes of underperformance.
drive continuous improvement through training workshops, playbook refinements and operational audits.
requirements
* platform ecosystem: indepth understanding of amazon, mercadolibre or analogous platforms, including algorithm triggers, monetization features and moderation policies, plus if know tiktok live, youtube live.
* ecommerce & monetization: familiarity with live commerce models (flash sales, bundling, virtual gifting), upsell/crosssell tactics and pricing psychology.
* data analytics & bi tools: proficient in sql, excel (pivot tables, macros), and dashboard platforms (tableau, power bi), with ability to translate raw data into actionable insights.
* audience & community management: know how to cultivate, segment and activate fan communities; leverage ugc and influencer partnerships to drive retention.
* regulatory & compliance landscape: awareness of mexico television guidelines, platform terms and conditions, and any countryspecific broadcast regulations.
abilities
* bachelor’s degree is needed;
* 2+ years of experience in similar positions on mexico ecommerce experience, familiar with local market;
* spanish is a must. English or chinese will be a plus.
seniority level
* seniority level
mid-senior level
employment type
* employment type
full-time
job function
* job function
management and manufacturing
* industries
advertising services
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