*role overview*
we are seeking a community manager to oversee and execute our outbound communications, social media presence, and community-building efforts. This role ensures brand consistency across platforms while supporting sales and growth objectives through storytelling, content, and data-driven programs.
*key responsibilities*
- manage all aspects of outbound communication to maintain brand consistency across
marketing materials; oversee content creation including copywriting and design.
- own and manage the social media calendar.
- plan and execute content on instagram, facebook, and other platforms as needed to
achieve business goals.
- create and maintain a clear brand narrative that supports marketing and sales objectives.
- ensure visual assets are in place to meet marketing needs, including photoshoot planning
and coordination.
- build and nurture community among social media followers, customers, and database
subscribers.
- integrate video content into feeds regularly and consistently.
- capture, analyze, and segment new and existing customers; build targeted
communication programs addressing each segment’s needs.
- develop and manage an ongoing photoshoot schedule (seasonal, promotional/partner, and
casual “1c1m1s” shoots—one camera, one model, one stylist).
- collaborate on the creation and evolution of a website aligned with the current business
model (focused collections, shorter production runs, partner participation).
- help create integrated experiences across in-store, social media, and website platforms
(qr codes for storytelling, permission-based database sign-ups, tripadvisor and google
maps review links).
- participate in bi-weekly tactical planning sessions with the sales team to ensure cohesive
execution aligned with strategic objectives.
*skills & qualifications*
- strong analytical skills (google analytics, crm tools).
- proficiency in digital marketing platforms (seo, social media).
- excellent written and verbal communication skills.
- strong project management and organizational abilities.
- experience managing photoshoots and social media platforms.
- background in high-end fashion and/or luxury brands preferred.
*experience*
- 3-5+ years of relevant marketing or community management experience.
This is a part-time or freelance role with flexible scheduling, ideal for a self-directed professional
who can own execution and collaborate closely with sales and creative partners.
*job type*: part-time
pay: $8,000.00 - $10,000.00 per month
expected hours: 20 per week
ability to commute/relocate:
- 37700, san miguel de allende centro, gto.: reliably commute or planning to relocate before starting work (preferred)
*experience*:
- work: 3 years (required)
*language*:
- english / spanish (required)
work location: in person