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Hi there! We are South and our client is looking for a Senior Growth Content Marketer!
Eligibility 
- This position is open to candidates residing in Latin America.
- Please submit your CV in English. Applications submitted in other languages will not be considered.
- We encourage you to showcase your professional experience by including a Loom video in the application form. While optional, videos will be given priority.
About The Role 
We are looking for a Senior Growth Content Marketer with a creative spark and a proven ability to grow organic channels through compelling, multi-format content. This high-impact, hands‑on role involves owning the full content lifecycle—from ideation and production to publishing and performance optimisation—across written, video, visual, and educational formats.
This is a maker’s role, adecuado for someone who thrives on both strategy and execution, and is deeply proficient with modern AI tools and content platforms. You’ll be a key player in our growth marketing efforts, directly contributing to our SEO, CRO, brand visibility, and lead‑generation objectives.
Key Responsibilities Organic Content Channel Growth 
- Own end‑to‑end content creation and publishing across blog, YouTube, LinkedIn, and more.
- Continuously optimise content channels based on analytics and business priorities.
- Repurpose and remix content across formats to increase reach and ROI.
Video Production 
- Script, record, edit, and publish original videos in both long‑form and short‑form formats.
- Create social‑ready clips from long‑form content using tools like Descript, CapCut, or Premiere Pro.
- Act as the face of the brand in videos, explainers, and live formats.
On‑Camera & Event Hosting 
- Host or co‑host podcasts, webinars, roundtables, and video interviews.
- Plan and lead live events, from workshops to virtual summits.
Visual Content Creation 
- Design eye‑catching visuals: infographics, thumbnails, carousels, and branded graphics.
- Utilise AI tools (e.g., DALL·E, Midjourney) alongside Canva, Photoshop, or Figma for high‑quality output.
SEO & Web Content 
- Write SEO‑driven blog posts, landing pages, and conversion‑focused copy.
- Collaborate with SEO teams to align content structure, keyword usage, and internal linking.
- Perform content audits and optimise pages for performance and clarity.
Conversion Rate Optimisation (CRO) 
- Improve web content and blog performance via testing and data analysis.
- Refine messaging, layout, and CTAs to drive conversions.
- Analyse competitor content and iterate accordingly.
Content Repurposing 
- Break down long‑form assets into emails, graphics, video clips, and social posts.
- Leverage AI tools like ChatGPT to ideate, draft, and repackage content efficiently.
Educational & Messaging Content 
- Collaborate with leadership and sales teams to ensure consistent brand messaging.
- Create course materials, sales enablement content, and thought leadership assets.
Required Skills & Experience 
- 6+ years in content marketing or content production with a portfolio of organic channel growth.
- Native or near‑native English writing and editing skills, with fluency in verbal communication.
- Expertise in video creation (recording, editing, publishing) with a strong sense of design and colour.
- Strong on‑camera presence and comfort hosting events or webinars.
- Proficiency in AI tools (ChatGPT, DALL·E, Midjourney) and design/video platforms, using them to amplify content creation.
- Ability to produce high‑quality content independently across media types.
- Deep understanding of SEO, CRO, and B2B buyer journeys.
- Proven ability to manage multiple projects and meet deadlines autonomously.
Culture Fit – Core Values 
- Proactive – takes initiative and drives projects forward.
- Simplicity – communicates and executes with clarity.
- Expedient – delivers high‑quality results efficiently.
- Growth‑Oriented – eager to learn and continuously improve.
- Encouraging – collaborates with positivity and support.
- Expertise – demonstrates mastery in their craft.
Nice to Have 
- Podcast production or repurposing experience.
- Background in educational or instructional content creation.
- Familiarity with tools like Webflow, Figma, Notion, Ahrefs, or Hotjar.
- Experience with performance analytics and dashboarding.
- Knowledge of the Microsoft ecosystem.
What Success Looks Like 
- You grow one or more organic content channels through your own creative execution.
- You deliver a steady stream of engaging, multi‑format content that drives traffic, engagement, and leads.
- You independently produce and scale content initiatives with minimal oversight.
- You become a core contributor to marketing priorities across SEO, CRO, messaging, and education.
If this opportunity sounds good to you, send us your resume!
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