Rise:
full service, fully integrated media solutions built on insights from the most precise, proprietary data available. We're the media agency for marketers who want the precision and accountability of performance applied across every touchpoint, channel, and objective. And we do this with complete transparency. No hidden fees, spreads or margins. Ever.
general purpose of job:
the sr. Associate, social investment is responsible for facilitating the placement of approved media plans, as well as confirming, monitoring and optimizing digital media orders to ensure the clients' advertising program is executed flawlessly. The successful sr. Associate provides in-depth analysis that drives social strategy along with a high level of service to assigned accounts. The sr. Associate also displays digital leadership by ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness.
key responsibilities:
facilitate building, launching and maintaining digital campaigns for assigned accounts across digital channel(s) in support of the paid media strategy
execute ongoing media activation and maintenance tasks, including but not limited to, account pacing, keyword analysis, optimization, forecasting, etc. as well as working with various internal/external teams to drive an exceptional client experience
utilize strong analytical skills to extract insights from campaign data and provide well developed quantitatively based recommendations to accomplish client goals and objectives
assist in development of media strategy and recommendations
create presentations, regular reporting, and other documents for client use in the evaluation and approval of social campaigns
ensure flawless execution of assigned media buys by deploying best practices in digital operations and quality assurance for all campaign launch / modifications
provide project management on projects / campaigns within the channel team
monitor campaign performance through regular delivery reporting, ensuring buys are properly executed and troubleshoot issues that arise
conduct the analysis and interpretation of data trends and develop improvement solutions
acts as quality control for overall account output
collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
watch and check social media trends, tools, technologies, and recommend direction for investment and implementation
represent rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
participate in vendor meetings with current and potential partners
job requirements:
education:
bachelor's degree (communications, marketing, advertising, or business)
ability to speak, read and write the english language
experience:
2+ years relevant work experience in digital media planning, buying or execution preferred; agency experience a plus
experience with microsoft office suite; foundational / practical experience with excel a plus
strong relationships with publisher and technology partners
knowledge of the importance and role of social within a media plan and how to leverage its strengths
proven ability to convert and implement strategic plan directions into flawless tactical executions
demonstrated understanding of media planning concepts such as reach, frequency, frequency management, impression share, roi, roas, and other kpis
certificates, licenses, registrations:
certificates in meta, tiktok, snap, youtube required; experience with other social / social adjacent platforms a plus (x, reddit, linkedin, pintrest, etc.)
knowledge, skills & abilities:
strong analytical capabilities with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and qa campaigns
superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
high comfort level participating in brainstorms and ideation sessions
ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
passion and desire to continue media and channel education by completing ongoing training and certification programs for platforms, media, leadership and other business skills
display curiosity of social media by researching new blogs and channels for relevancy and trend identification
benefits
savings found.
30-day christmas bonus.
vacation allowance of 50%.
holidays according to contract.
food vouchers.
life insurance.
major medical insurance.
dental service.