Job details
as jr. Marketing operations managerfor swarovski in mexico, you will support the execution of strategic marketing initiatives with key retail partners to elevate brand visibility, drive sell-out, and ensure excellence at the point of sale. You will work in close collaboration with the sales, vm, pr, and crm teams to deliver high-impact local activations tailored to each channel, contributing to our premium brand positioning and business growth in the region.
key responsibilities
1. Trade & channel marketing execution
* support the development and implementation of trade marketing plans for key retail partners (e.g., el palacio de hierro, liverpool).
* localize global campaigns and toolkits for seamless execution in stores and online across all retail channels.
* coordinate seasonal launch toolkits, including visual merchandising assets, pop materials, and product storytelling elements.
2. Retail activations & events
* assist in planning and executing in-store activations, promotions, and events to enhance the consumer experience and boost sell-out.
* collaborate with pr and crm teams to integrate 360° campaigns at the trade level (e.g., vip clienteling events, product exclusives).
3. Cross-functional coordination
* liaise with local sales teams and retail partners to align on calendars, launch timelines, and priorities.
* ensure consistency of brand guidelines across all trade executions and touchpoints.
4. Reporting & performance tracking
* monitor and evaluate the effectiveness of trade activations using kpis such as sell-out performance, event roi, and visibility metrics.
* track competitor activity at pos and share insights with regional and global teams.
profile requirements
* bachelor's degree in marketing, business, communication, or related field.
* 2-3 years of relevant experience in trade marketing, retail marketing, or brand activation, ideally in luxury, beauty, fashion, or lifestyle sectors.
* strong organizational and project management skills with a detail-oriented mindset.
* team player with excellent communication and interpersonal skills.
* ability to manage multiple projects in a fast-paced, matrixed environment.
* fluent in spanish and english (written and spoken).
* proficiency in microsoft office suite (excel, powerpoint, outlook).