Sr brand manager - flamin hot & platforms join to apply for the sr brand manager - flamin hot & platforms role at pepsico. Company we are pepsico – join pepsico and dare for better! We are the perfect place for curious people, thinkers, and change agents, excited about the future and working together to make the world a better place. Pepsico is one of the largest food and beverage companies in the world, with iconic brands consumed more than a billion times a day in more than 200 countries. A career at pepsico means working in a culture where all people are welcome, where you can dare to be you and make a positive impact in the world. Opportunity as senior brand manager for flamin’ hot & platforms, you will be a key architect of growth, responsible for accelerating category performance and unlocking underdeveloped brand opportunities. You will create winning strategies that inspire stakeholders and drive sustained, profitable volume growth while building lasting brand equity. Beyond brand stewardship, you will actively coach and develop a high‑performing, diverse team, preparing them for future marketing leadership roles and fostering an inclusive culture. You will play a pivotal role in shaping the long‑term vision of the brands and influencing key decisions in the business. Responsibilities build and strengthen brand equity through consumer‑centric strategies and impactful communication. Develop and execute integrated marketing and promotional plans to drive growth and engagement. Lead digital‑first strategies leveraging data, social media, and emerging platforms. Drive innovation across products, packaging, and platforms to accelerate category growth. Manage advertising and marketing budgets to deliver business results. Oversee and manage advertising agency partnerships, ensuring creative excellence and alignment with brand strategy. Coach and develop a diverse team, fostering future leadership and an inclusive culture. Use insights and analytics to optimize performance and inform strategic decisions. Qualifications bachelor’s degree in marketing, business, or related field. 8 years of experience in brand management or marketing. Proven expertise in brand building, digital strategy, and innovation pipeline development. Strong skills in integrated marketing, promotional planning, and media strategy. Financial acumen for budget management and p&l responsibility. Experience managing advertising agencies and cross‑functional teams. Leadership ability to develop and coach talent and foster diversity. Data‑driven decision‑making and proficiency in analytics tools. Digital marketing proficiency, including social media, emerging platforms, and performance marketing. Benefits opportunities to learn and develop every day through a wide range of programs. Internal digital platforms that promote self‑learning. Development programs according to leadership skills. Specialized training according to the role. Learning experiences with internal and external providers. Recognition programs for seniority, behavior, leadership, moments of life, and more. Financial wellness programs to help you reach your goals in all stages of life. A flexibility program that balances personal and work life, adapting your working day to your lifestyle. Family benefits such as our wellness line, thousands of agreements and discounts, scholarship programs for children, aid plans for different life moments, and more. We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a workforce and innovate for the organization. J-18808-ljbffr