Senior innovation leader
job overview:
the senior innovation manager identifies, designs and delivers innovation strategies that unlock future growth for the business. Leveraging consumer, shopper and market insights, they shape the innovation pipeline to create breakthrough products, services and business models that strengthen brand relevance and drive long-term competitiveness.
innovation strategy & pipeline
* define long-term innovation roadmap: align with business priorities and objectives.
* build sustainable innovation pipeline: short-, mid- and long-term projects to fuel sustainable growth.
* identify future growth opportunities: white spaces and opportunities beyond current product lines.
consumer-centric growth strategies
* translate consumer insights into business opportunities: consumer, shopper and cultural insights.
* root innovations in human needs: ensure real human needs and market trends.
* future-proof business portfolio: anticipate behaviors, lifestyles and sustainability demands.
portfolio development & category expansion
* shape innovation platforms: expand brand reach into new segments, channels or categories.
* balance incremental & breakthrough innovation: line extensions, reformulations and transformational ideas.
* partner with commercial teams: ensure innovations contribute to long-term category leadership.
cross-functional leadership & collaboration
* lead cross-functional collaboration: r&d, supply chain, finance, sales and marketing teams.
* own stage-gate process: rigor, speed and scalability.
* connect creativity & execution: ideas and feasibility, profitability and speed-to-market.
commercial impact & roi
* build business cases: align with p&l, pricing and channel strategies.
* partner with finance & sales: size opportunities and ensure strong launch roi.
* drive post-launch evaluation: continuous improvement of the innovation process.
external focus & partnerships
* monitor competitor activity: category innovation, technology trends and startup ecosystems.
* build strategic partnerships: external agencies, startups, suppliers and research partners.
* champion sustainability: digital and future-forward consumer trends.