Neolytix is looking for an account management professional who is looking for an entrepreneurial style opportunity to grow the business and become a key part in the continued growth of the organization.
should be experienced in managing small sized b2b clients in the healthcare space.who you areyou possess subject matter expertise in all digital marketing areas and can translate a business requirement to a fully executable digital marketing task listyou can project manage delivery teams to deliver to the client project requirementsyou possess a robust understanding of seo strategy, competitive research and search engine ranking factors.you are a savvy marketer and can wordsmith messaging for maximum impactyou are familiar with buyer personas and customer lifecycle stages, and you can piece that together with long term content strategy and marketing ideaspast digital marketing experience is a plus:you have setup and run paid media campaigns on google for search and displayyou are familiar with setting up campaigns on social media channels like youtube facebook, ig, linkedin to aid in the conversion goalsyou are familiar with setting up kpi tracking and managing digital marketing performanceyou understand the role that content plays within a larger marketing strategy: help generate demand, capture new search traffic.you have a thorough understanding of keyword research, google tag manager, analytics, conversion goals, custom audiences, schema generationyou are familiar with website design and wordpress cms.
you have built and designed websites.you understand lead funnels and have worked with hubspot or active campaign in implementing automated funnel systems.you are creative and find new avenues to promote content by reaching out to influencers and other internet assets (build relevant backlinks)you are a doer – you roll up your sleeve and dig into delivering work yourself when neededyou are a multi tasker and can manage delegating tasks when needed, mentor team members and motivate them to perform7 to 10 years of experience in digital marketingat least 2 years account management experience specifically in digital marketing in managing & growing clientsexperience in healthcare – selling to patients or to private practices is a pluswhat you will domanage a portfolio of existing clients, manage cross sell of digital marketing servicesmanage tasks with a team that supports you in your account performancepursue a revenue and gross margin profitability goalown & manage delivery of projects under your accountsbuild marketing or services proposals for clients and prospects covering website design, seo, paid campaigns & socialbuild buyer personas, define and own the content strategy for different lifecycle stagesown the marketing lead conversion goals for accounts assigned to youclient servicing – promptly respond and answer communication from clientscommunicate and manage client satisfaction on the projects assigned to youtrack & report conversions, costs, engagement, kw ranking and serp for identified kw in the form of smart goalstrack competitive landscape, conduct content audits to identify search trends and opportunities, with the help and guidance of seo specialists.bring thought leadership in building new strategies for meeting marketing goalsfind and convert influencers to help promote the content the team createsorganize work with the team to help you achieve your goals in the most efficient mannersupport special projects for cross sell, promotion and new service launchskills and knowledge you should possessmarketing strategy – build and articulate a strategic and operational marketing planbasic to advanced level understanding of:google ads – campaign building, optimization and cpc managementtechnical seo – competitive kw research, link google analytics, setup goals, tag manager, google campaign url builderon page seo – kw, meta snippets, schema's, yoast or other wp pluginsactive campaign/ hubspot for automating funnels using wordpress sitessocial media marketing – build organic & paid strategies for fb, ig, linkedin, pinterest based on ta and customer journey mappinginfluencer marketing and back link buildingwebsite design using wordpress.
familiar with wordpress plugins ecosystem : gravity forms, elementor, rankmath/ yoastexperience with seo tools like google analytics, screaming frog, search console, uber suggest, ahrefs, semrush etc.excellent client servicing and presentation skillsanalytical skills to drill down into a data and identify solutions and factors impacting performancecreative, solution mindset – 'how it can be done' rather than 'this is what the problem is'.
able to work independently proactive, flexible, and hardworking teammate#j-*-ljbffr