Paid media strategist (remote mexico) - future opening directive consulting is a performance marketing agency for saas and tech companies. We specialize in customer generation, a methodology that focuses on sqls and customers instead of traditional mqls, delivering paid media, seo/content, cro, and video services to help clients hit their sql targets. Roles & responsibilities oversee and lead a collection of paid media accounts serve as direct support to client contacts weekly communication with vendors or operational partners to ensure alignment on tasks and quality drive referral opportunities via client relationships and professional network build strategies for clients each quarter create, maintain, and optimize budgets across multiple paid media channels deeply understand client positioning and unique value propositions confirm lead routing is accurate within a crm understand and manage programmatic campaigns responsible for personal productivity and utilization work directly with associate director to ensure internal and client goals are met execute and optimize ppc advertising campaigns across google, facebook, linkedin, focusing on keyword research, ad copywriting, and audience targeting to maximize roi what you offer 3 years experience at a performance/digital marketing agency experience working with b2b saas/tech clients in an agency setting deep expertise across paid search and paid social (google ads, facebook ads, linkedin ads, etc.) Proficiency with advertising platforms and tools such as google ads, facebook business manager, linkedin campaign manager strong understanding of ppc principles: keyword research, ad copywriting, bid management, campaign optimization ability to analyze performance data using google analytics, ga4, excel, or other analytics platforms ability to drive results and measure via okr methodology proven success with mid‑market or enterprise accounts unique perspective on how to drive value for saas excellent communication and storytelling with data competitive, curious, true problem solver quality‑obsessed advertiser; organized, prioritizes, manages multiple projects simultaneously travel to visit clients approximately once per year, as needed what success looks like encompass core values in every interaction, internal and external effectively manage approximately five mid‑tier and enterprise accounts meet and exceed department okrs, such as client growth and goal attainment build client trust and relationships that drive consistent renewals cross‑sell services aligned with client goals and objectives clearly communicate results with client contacts and executives make strategic decisions that drive account growth what we offer we have a set living wage at directive medical, dental, vision plans, disability, and life insurance coverage for you and your family; 100% employer‑paid plan for you, 50% employer contribution for dependents access to certified therapists through spring health, membership to headspace gympass membership unlimited pto (2‑week minimum), paid company holidays, birthday off, end‑of‑year recharge, paid parental leave traditional and roth 401(k) with 3% company match annual bonus based on tenure, scaling with time annual anniversary trip with peers and executive leadership work environment requirements remote‑first company. Work from anywhere in the us or designated global locations with valid work authorization. Operating 100% virtually from home office using zoom and slack. Requires reliable internet, laptop (pc or mac). Must remain stationary for extended periods and have strong communication skills. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions. Direct all accommodation inquiries to careers@directiveconsulting.com. Equal opportunity employer at directive, one of our core values is people first. We’re committed to fostering a diverse and inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Referrals increase your chances of interviewing at directive by 2x. J-18808-ljbffr