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Technical marketing manager - north latam

Ecatepec de Morelos, Méx
Heubach
Responsable marketing
Publicada el 17 julio
Descripción

Sudarshan chemical industries limited is the 2 nd largest pigment manufacturing company specializing in the manufacture of performance colorants, particularly pigments for coatings, plastics, inks, cosmetics, and special applications. Established in 1952 and headquartered in pune, india, sudarshan has built a strong global presence with 19 manufacturing sites in 11 plus countries. The company is committed to innovation, sustainability, and customer-centricity, making it a trusted partner in the color solutions space. With an estimated 35% market share we are the largest pigment supplier, among both indian and mncs, in the fastest growing economy in the world. Sudarshan is a global supplier of high-end pigments with a diverse range of products ranging from organic, inorganic and effect pigments to performance colorants, pearlescent pigments and speciality chemicals. The company embraces responsible care and environmental stewardship across its operations. A customer-focused culture and strong ethical governance are key pillars of its growth journey. Today, sudarshan stands as one of the top pigment producers globally, with a strong emphasis on sustainable and profitable growth.

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job description



purpose of job: manage professional technical service across north-latam region, according to technical service plans, sales requirements and marketing/key account strategies and guidelines. Translate customer needs into appropriate technical solutions, strategic innovation initiatives & services. Define product specifications and methods. Lead technical product introduction, trouble shooting and complaint handling. Manage technical content for promotion initiatives and materials in the assigned industries/application fields. Presentations to public and education of internal functions. Actively monitor in the field of responsibility the tech performance of the competitive products landscape and initiate counter measures. Coordinate regional activities for the technical marketing teams and lead relevant projects.

function 1: product portfolio: product related services and tasks

* delivers professional technical service to all target accounts for north-latam region.
* identifies technical customer issues and provides product or service-oriented consultancy.
* supports and trains regional network of technical application centers, csd, marketing and other functions.
* provides technical content for promotion material/tools developed by marketing for the target applications.
* develops technical documentation material for target industries/applications.
* manage and lead customer support addressing their regulatory/legislative requirements together with ps.

function 2: market & competition mangement

* evaluates market needs across the region and trend technologies together with marketing and the sales organization.
* ensures up-to-date competition knowledge; evaluate test results and initiate counter measure.
* manages and controls specific customer projects by introduction of new products, applications and services offers specific problem-solving measures and tools & represent the working area in form of presentations.
* based on market needs evaluates existing product portfolio and proposes changes with bd, pm, marketing and kam.

function 3: innovation: development of new products and applications

* develops and offers appropriate colorant recommendations for customers' formulations.
* develops and maintains application specific test methods & and define spec ranges.
* supports/coordinates product and application development tasks of global tech. application center network.
* translates customer and regulatory requirements into product and service ideas.
* supports in problem solving in regard to complaints and quality related issues.


qualifications



education: master's degree, chemistry, chemical engineer or equivalent

technical experience (>15 years) in application development/technical service. Commercial oriented

project management & regional customer relationship skills.

industry and field experience > 15 years; seniority and standing in front of customers/critical discussions

experience in different functions/countries (mexico, colombia, central america & the caribbean)

experience in different functions/countries.

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