Position title: cpfr plannerreports to: customer supply chain managerdepartment: demand planning / supply chainsummaryresponsible for collaborating with chedraui and la comer through the cpfr model, leveraging data analysis and kpi results (fill rate, days on hand, in stock). Applies cpfr methodology to maintain logistics indicators on target, increase sales, and create a more efficient value chain process. Ensures customer requirements and demand are linked to hershey's supply chain in a timely manner, aligned with commercial promotional activities and calendar.major duties and responsibilitiescoordinate replenishment proposals (30%)integrate cpfr kpis, marketing strategies, promotional calendars, modular execution, sell-in/outs, innovation, seasonal changes, and discontinuations to ensure effective inventory flow from hershey warehouses to customer pos.align hsy forecast with commercial strategy (20%)ensure alignment with customer objectives and lead accountability for meetings with replenishment and commercial teams.optimize replenishment plans (15%)manage inventory overrides, demand cannibalization, store-level inventories, lead times, ordering policies, and storage requirements. Balance pull vs. push concepts to reduce overstock and out-of-stock conditions.identify and resolve discrepancies (15%)communicate short-term replenishment and forecast gaps, collaborating with demand planning and customer service to resolve order fulfillment challenges.relationship management and reporting (20%)act as face-to-face representative of hershey customer supply team with customer replenishment and category management teams. Generate reports on replenishment, doh, sell-in, sell-out, and in-stock performance. Suggest replenishment setting changes and communicate actions taken.dimensionsforecast accuracy: 35% wmape, 5% biasfill rate: 95% inbound, 98% outboundout of stock: