The channel manager walmart is responsible for the strategic management and holistic development of the walmart sales plan, establishing a high-level partnership by aligning edgewell’s goals with customer expectations through strategic, analytical, and creative thinking. This role is accountable for the p&l of the entire walmart ecosystem, aiming to potentiate sales across all categories and brands while driving continuous, sustainable growth with a business owner mindset. Finally, the channel manager ensures expert governance over the trade investment (deflator)
* assign walmart strategy
* management and development sales strategies.
* sales plans (abp & jbp)
* coordinating and offering direction and guidance to workgroups.
accountabilities
strategic customer leadership
* define and execute the long-term customer strategy, including setting ambitious growth goals and determining the scope of participation for new and existing categories.
* fortify participation features and maximize the potential of all categories within the walmart formats (supercenter, bodega, sam's, and ecommerce).
* lead the joint business plan (jbp) and annual business plan (abp) process, ensuring alignment with trade marketing and global corporate objectives.
financial management & analysis
* responsible for the correct management of the tactical deflator and overall trade spend.
* analyze key performance indicators (kpis) to drive continuous improvement plans specifically tailored for walmart.
* evaluate pricing performance and develop strategic improvement proposals to guarantee market competitiveness.
* oversee the "order to cash" process and manage rebates conditioned to kpis.
execution & governance
* validate sales proposals made by key account managers (kams) and key account executives (kaes) to ensure they meet profitability standards.
* conduct high-level performance reviews on a daily, weekly, or monthly basis to monitor progress against the annual sales plan.
* ensure full compliance with promotional price programs and product portfolio updates.
* validate sales proposals made by kam/kae
* sales target achievement: full ownership of the accomplishment of the client’s annual sales plan goals, including net sales and volume growth.
* trade investment roi: strategic management and optimization of the commercial investment (trade spend) to ensure profitable growth.
* supply chain excellence: leading inventory optimization initiatives to ensure product availability while minimizing overstock.
* weighted distribution: expanding and maintaining the distribution footprint across all walmart formats and digital platforms.
* inventory health: monitoring and managing portfolio days to maintain a lean and efficient supply chain.
* operational efficiency: implementing strategies to minimize product returns and manage the impact of unsellables.
* financial health: oversight of the portfolio in arrears to ensure healthy cash flow and minimize financial risk
required abilities
* 1. Adaptation: has aperture for changes, and adapts behavior according to the new requirements.
* 1.1 change understanding and behavior modification: understand change and take advantage of it, adjusting team’s priorities to adequate to the new circumstances.
* 1.2 setback recovery: anticipate problems and take the appropriate actions to minimize impact on the team.
* 2. Collaboration: teamwork to achievement of goals and results.
* 2.1 associate to deliver results: creates opportunities for others to be heard, eliminates barriers to collaborate and achieve a positive impact and the expected results.
* 2.2 build/maintain relations and promote cooperation: introduce people to the team to and motivate them to expand their relations for the benefit of the organization.
* 3. Creating and innovating: facilitate the development of new ideas, methods, products or solutions.
* 3.1 facilitation of creativity in others: seize own experience to motivate others to see opportunities from different perspectives.
* 3.2 searching of opportunities and generating new ideas: shares with the team, knowledge and implication related to an implementation of new ideas or solutions.
* 4. Focused on customers: understand and anticipate to client’s needs and take actions to provide product or services of high quality.
* 4.1 anticipated identification of client’s needs: share own client’s knowledge and prove others how to use ideas to satisfy actual and future needs.
* 4.2 customer / service support: focused on client and encourage other to consider client’s perspective in decision making process.
* 5. Making decisions: select a course of action from different alternatives to reduce risks and uncertainty and to create optimal results.
* 5.1 decision making: make decision opportunely and under stress, considering risks and benefits and impact on the organization.
* 5.2 problem evaluations and solutions development: shows different approaches to organize information and evaluate alternatives.
people management competencies
1. Developing people and building teams
* 1.1 talent and team development: identifies strengths and opportunities in each member of the team. Builds teams with balanced skills.
* 1.2 team motivation: boosts a common purpose and respect between members of the team to conduct them to achieve their goals.
* 1.3. Performance management (delivering): monitors and manages behavior and performance of the team, tackling performance problems effectively; assumes responsibility for the team’s performance.
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