Location: remote / full time
language requirement: advanced english (c1 or higher)
about the role
we are seeking a traditional marketing specialist to design, execute, and optimize offline marketing strategies that enhance brand visibility and drive business growth. The ideal candidate will have experience managing campaigns across tv, radio, and out-of-home (ooh) channels. However, we understand that most professionals tend to specialize in one or two of these areas, and we are open to considering candidates with strong expertise in any of them.
key responsibilities
* develop and implement traditional marketing strategies aligned with brand and business objectives.
* plan and manage campaigns across tv, radio, and ooh (billboards, transit, etc.), ensuring effective message delivery and brand consistency.
* coordinate and execute brand activations, sponsorships, and offline events.
* manage relationships with media partners, agencies, and vendors, including negotiations and budget control.
* work closely with the digital marketing team to integrate offline and online initiatives.
* conduct market research and competitor analysis to identify trends and opportunities.
* monitor campaign performance, evaluate roi, and present actionable insights to management.
* ensure all communication materials reflect the company's tone, visual identity, and brand standards.
requirements
* bachelor's degree in marketing, communications, business, or a related field.
* 3+ years of proven experience in traditional marketing, preferably with exposure to tv, radio, or ooh campaigns.
* strong understanding of media planning, branding, and offline campaign execution.
* excellent communication, negotiation, and project management skills.
* advanced english level (c1 or higher) – able to communicate fluently with english-speaking clients and internal teams.
* analytical mindset and strong attention to detail.
* ability to manage multiple projects in a fast-paced environment.
preferred qualifications
* experience in agency or multinational settings.
* proven ability to integrate traditional and digital marketing strategies.
* creative and strategic thinker with a passion for impactful storytelling and brand positioning.
tipo de puesto: tiempo completo
sueldo: $20, $32,000.00 al mes
lugar de trabajo: empleo remoto