Quality assurance specialist
the role of the quality assurance specialist is pivotal in ensuring the accuracy and integrity of e-mail campaign executions. This involves reviewing rendering quality, metadata, content matrices, segmentation logic, and deployment configurations.
key responsibilities:
* collaborate with stakeholders to comprehend campaign parameters such as audience, frequency, personalization, and creative direction
* define and execute quality assurance strategies for segmentation, journey configuration, and deployment accuracy
* review email builds and deployment processes to ensure alignment with campaign goals and technical standards
* oversee subscriber data imports and dynamic content segmentation
* configure deployment settings including subject lines, audience targeting, and scheduling
* maintain and update qa documentation, tools, and resources to support continuous improvement
this position necessitates a profound understanding of marketing automation platforms, specifically sfmc email specialist certification and proficiency in email testing tools like litmus and sql for data validation. The ideal candidate will also possess excellent problem-solving, analytical, and communication skills.
about the opportunity:
novartis fosters an exceptional work environment built on inclusivity and diversity. Our commitment lies in aiding individuals with diseases and their families through innovative science and collaboration.