Requisition id: 37016
a career in beerand beyond:
our purpose at molson coorsbeveragecompany is tobrew beverages that unite people to celebrate all life's moments. We'vebeen brewing iconic brands forover350 years and arenowproud to beoffering a modern portfolio that expands beyond the beer aisle.
We are talent brewerswithour culture rooted in our corevalues.
We believe in our brands and our people,and that inclusion and belonging is the key to a winning team culture.we want you to join our team ofbrand ambassadors
who believe the world is full of untapped opportunities. So, if
you getexcitedabout making a real difference as
part of a winning team like we do, we want to hear from you.
The headlines:
in the role ofassociate marketing manager working in monterrey, mx you will be part of the mexico team.
This position is responsible for the execution and implementation of the brand plan, including advertising, digital communication, retail programming, and event programming. The role will also recommend, develop, and execute marketing strategies, plans, and programs that build on consumer and customer insights for a specific brand.
The responsibilities:
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responsible for the day:to:day operations on all aspects of the heineken brand business, including project management, agency management, budget management, and managing all local stakeholders within mexico
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responsible for selling marketing brand programming to external stakeholders including brewing partners, distributors and key retailers
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execute the brand plan, align to the brand strategy, and use a high standard of project management
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manage the brand budgets effectively and accurately, always able to produce a clear summary of the current situation
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contribute to the development and tropicalization of the local market programming, including collaboration with the regional marketing manager, sales, and customer teams, as well as the global brand team
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execute the digital strategy, ownership of the digital execution, media planning, and content development
theotherqualifications:
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you must be fully bilingual in english and spanish
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you have abachelor's degree
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you have 3+ years of previous marketing experience with high:profile cpg brands; previous experience with beverage/alcohol/premium brand experience is preferred you possess strong knowledge and experience in the areas of brand portfolio management, executing brand strategies, marketing principles and techniques, marketing mix management, and creative promotion processes; strong digital/social knowledge and understanding the social landscape is preferred
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you are able to form strong relationships throughout molson coors and with key partners
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you love a challenge. You complete complex projects quickly and adeptly with your understanding of the business priorities
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youbuild relationships and collaborate to get to the desired outcome
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youtake accountability forresults: acting withintegrityandhonoringcommitments
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you have a thirst for learning : you are always looking for ways to learn and help one another grow
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you exhibitour core values
work perks that you need to know about:
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we care about our people and planetand have challenged ourselves with stretch goals aroundourkey priorities
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wecare about our communities, andplay our part to make a difference : from charitable donations to hitting the streets together to build parks,giving back to the community is part of our culture and who we are
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engagement with a variety of business resource groups, which can provide volunteer opportunities, leadership experience, and networking through the organization
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ability to grow and develop your career centered around our first choice learning opportunities
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participation in ou