We're hiring | social media manager - instagram
location: remote (with availability to work temporarily in león, guanajuato, mexico)
type of contract: full-time
industry: international manufacturing company
availability to travel: yes (valid passport and u.s. Visa highly desirable)
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about the role:
we're looking for a highly creative, data-driven and strategic individual to lead the management of instagram as a key communication and branding platform for our international manufacturing company. This role is responsible for creating compelling content, growing our online community, analyzing performance data, and elevating our digital presence.
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key responsibilities:
- develop and execute the instagram content strategy (posts, stories, reels, lives, collaborations, etc.).
- coordinate and produce photo and video shoots (both remotely and in-person).
- write and schedule content with a focus on storytelling and brand voice.
- analyze insights, metrics and kpis to drive data-based decisions.
- research trends and adapt innovative content ideas to align with the brand identity.
- manage digital community: respond to messages, comments, and engage with the audience.
- ensure consistency in brand communication and visual identity.
- collaborate with creative teams or external providers (photographers, designers, editors) as needed.
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*requirements*:
- high-level expertise in instagram and professional tools (creator studio, instagram insights, advanced analytics, reels, etc.).
- fluent english (spoken and written) - required.
- proven experience managing social media, especially instagram, for companies or personal brands.
- strong visual and verbal creativity, with aesthetic sense and strategic thinking.
- self-starter with excellent organizational skills and a results-oriented mindset.
- proficiency in analytics tools and social media performance tracking.
- excellent writing and grammar in both english and spanish.
- valid passport and u.s. Visa (highly desirable).
- availability to travel to león, guanajuato 1-2 times per year.
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who you are:
- smart, creative, curious and full of ideas.
- reliable, professional, and detail-oriented.
- flexible, proactive, and committed to continuous improvement.
- passionate about digital communication and social media trends.
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interested? We'd love to meet you