Summary
the opportunity
hyatt hotels corporation is seeking a driven and relationship-focused sales & marketing manager, ramp strategy to support the rapid growth of the hyatt inclusive collection (hic) globally and our expanding footprint across latin america & the caribbean (lac). In this role, you will help shape and execute strategic sales initiatives that strengthen market presence, accelerate commercial ramp, and position new and transitioning all-inclusive (globally) and hyatt legacy brands in lac for success.
you will partner closely with regional and global marketing, revenue management, and commercial teams to build demand-driving strategies, cultivate key accounts, and support hotels through all phases of pre-opening and transition. This is a highly collaborative, high-impact role designed to support the commercial readiness and long-term revenue trajectory of our hic & lac portfolio.
you will be part of a team that is passionate about our purpose, committed to innovation, and dedicated to building strong relationships with our owners, partners, and guests.
who we are
at hyatt, we believe in the power of belonging and creating a culture of care, where our colleagues become family. Since 1957, our colleagues and our guests have been at the heart of our business and helped hyatt become one of the best, and fastest growing hospitality brands in the world. Our transformative growth and the addition of new hotels, brands and business lines can open the door for exciting career and growth opportunities to our colleagues.
as we continue to grow, we never lose sight of what’s most important: people. We turn trips into journeys, encounters into experiences and jobs into careers.
why now?
this is an exciting time to be at hyatt. We are growing rapidly and are looking for passionate changemakers to be a part of our journey. The hospitality industry is resilient and continues to offer dynamic opportunities for upward mobility, and hyatt is no exception.
how we care for our people
what sets us apart is our purpose—to care for people so they can be their best. Every business decision is made through the lens of our purpose, and it informs how we have and will continue to support each other as members of the hyatt family. Our care for our colleagues is the key to our success. We’re proud to have earned a place on fortune’s prestigious 100 best companies to work for® list for the last ten years. This recognition is a testament to the tremendous way our hyatt family continues to come together to care for one another, our commitment to a culture of inclusivity, empathy and respect, and making sure everyone feels like they belong.
we’re proud to offer exceptional corporate benefits which include:
* annual allotment of free hotel stays at hyatt hotels globally
* flexible work schedule
* work-life benefits
* medical and life insurance
who you are
as our ideal candidate, you understand the power and purpose of our culture of care, and embody our core values of empathy, inclusion, integrity, experimentation, respect and wellbeing. You enjoy working with others, are results driven and are looking for a variety of opportunities to develop personally and professionally.
the role
the sales & marketing manager, ramp strategy is responsible for executing pre-opening and transition strategies across both sales and marketing for a portfolio of new and converting hotels. This role plays a critical part in shaping a property’s brand positioning, driving early demand, and ensuring commercial readiness to support a successful market entry and sustained ramp phase.
this individual will bring together integrated go-to-market strategies across digital marketing, sales activation, and distribution—aligned with each hotel’s segmentation, brand positioning, and revenue goals. The role partners closely with regional and global sales, marketing, and revenue management teams, as well as agency partners, to accelerate topline performance and deliver on hyatt’s commercial services strategy.
key responsibilities:
manage a rolling portfolio of pre-opening and transitioning hotels, primarily within the hyatt inclusive collection and lac region
develop and execute integrated sales and marketing ramp strategies aligned with hotel segmentation, positioning, and revenue targets
build and manage project timelines, trackers, and cross-functional workflows to ensure on-time, market-ready execution
sales strategy & activation
* partner with regional and global sales teams to identify key accounts, activate partnerships, and drive early demand from priority source markets
* support contracting, account onboarding, rfp readiness, and rate loading to ensure commercial readiness
build property-specific sales toolkits, presentations, and collateral for trade, wholesale, group, mice, and key distribution partners
* facilitate introductions and engagement between hotels and strategic accounts during pre-opening
* support trade and wholesale activation through co-op opportunities, events, fam trips, and sales missions
* conduct competitive landscape assessments and provide recommendations on positioning, pricing, and sales strategy
marketing strategy & execution
* implement marketing strategies with a strong focus on the digital ecosystem, including hyatt.com, paid media, and content management
* partner with agency teams to develop and execute digital media plans tailored to regional audiences
* activate paid, owned, and earned media to build awareness and accelerate demand pre- and post-opening
* oversee creative development, content production, and asset readiness for launch
* localize messaging and creative assets for regional audiences in collaboration with localization partners
* manage opening-phase marketing budgets and forecasting
performance & insights
* analyze campaign and sales performance, providing insights and recommendations to hotel teams, commercial leaders, and ownership groups
* track sales activity, pace, and account engagement to ensure alignment with ramp targets
* identify best practices and key learnings from each opening to continuously improve ramp strategies across the region
* travel up to 25% as required, based on openings, and regional needs