Join growthassistant as a performance tracking & tag management specialist we're looking for a detail-oriented performance tracking & tag management specialist to support our client's paid media team. You'll ensure every digital advertising campaign is tracked accurately and consistently, building and maintaining the infrastructure behind performance measurement. This includes configuring, qa'ing, and troubleshooting tracking systems—mainly via google tag manager (gtm)—to ensure data integrity and accurate attribution. By partnering closely with paid search specialists and account strategists, you'll help eliminate inaccurate conversion data, improve roi reporting, and enable smarter optimization decisions across 60+ client accounts. Audit and troubleshoot conversion tracking configurations across platforms (google ads, meta ads, bing ads). Standardize and document tagging schemas for all client accounts in salesforce, ensuring consistent fields (budget, kpis, goals, tracking status). Partner with paid search specialists to align conversion actions and budgets with each client's true business objectives. Onboarding forms, salesforce automation). Produce clear documentation for all tagging and data validation processes to ensure team-wide continuity. 2+ years of experience managing google tag manager (tag creation, testing, triggers, version control). ~ solid understanding of conversion tracking across google ads, meta ads, and other paid media platforms. ~ hands-on experience validating data layers, debugging tags, and testing event triggers in browser consoles. ~ strong ability to qa campaign tracking and identify discrepancies between actual and reported performance data. ~ familiarity with salesforce or other crm systems for marketing data management. Prior experience collaborating with web developers or marketing analysts on data validation and tag troubleshooting. Ownership mentality with a focus on accuracy, quality, and reliability. At growthassistant, you'll collaborate with a diverse, talented team, sharpen your skills with global clients, and make an impact in your career.