Heineken méxico represents the brewing group with the longest tradition in mexico since its founding in 1890, with a team in mexico of more than 18,000 employees. Our company values include bringing fun to the lives of our consumers and collaborators by promoting our products responsibly and fostering an environment where people can fully unlock their full potential and enjoy their work. We have a passion for quality in everything we do, we invest in our people, new technologies and continuous improvement processes in our organization. Furthermore, we respect the individual, society and the environment, committing ourselves to the communities where we operate, respecting the universal declaration of human rights, and following the laws of the countries in which we are operate.
at heineken, we brew great beers and we build great brands. We are committed to surprising and exciting our consumers and employees everywhere. We have a proud history and heritage in brewing and in our communities. With operations in over 70 markets globally, we are the world's most international brewer.
we go places! How about you?
location: mexico city
function: commerce
sub function: commerce - marketing - brand management
type of contract: permanent
este rol se enfoca en activar datos para impulsar acciones o resultados específicos en activaciones de medios, maximizando el impacto de los esfuerzos de marketing y asegurando que sean bien dirigidos y eficientes. A través del análisis e interpretación de datos, este rol podrá comunicarse de manera efectiva con múltiples stakeholders y equipos multifuncionales para su activación.
* coordina procesos con equipos multifuncionales para garantizar la entrega oportuna de tecnologías, sitios web y materiales creativos para la implementación de actividades de activación de datos y recorridos de experiencia del cliente (cx).
* gestiona riesgos y cronogramas con diferentes stakeholders para asegurar la implementación de recorridos de cx, iniciativas de dco y campañas de recopilación de datos.
* brinda orientación a los equipos de medios para la implementación y optimización en casos de uso.
* colabora con el equipo de audiencias para desarrollar planes de acción que permitan una activación efectiva y oportuna.
* coordina procesos para garantizar que se cumplan las necesidades de iddm en cuanto a enriquecimiento y almacenamiento de datos (d&t).
requisitos
carrera: mercadotecnia, comunicación, o afín.
2-3 años en un rol similar
1 año de experiencia en medios
inglés avanzado
análisis de datos
softwares: salesforce, oracle, crms
at heineken méxico our commitment is to respect people, society and the environment, we are against any discriminatory practice of religion, sex, political tendency, socioeconomic level or ethnic origin.
all our recruitment and selection processes are free. If you receive an email requesting deposits to cover medical exams, we urge our users to ignore these messages.
seniority level
* seniority level
mid-senior level
employment type
* employment type
contract
job function
* job function
marketing and sales
* industries
food and beverage services
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