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Marketing manager

Santa Lucía, Méx
IFD Group
Responsable marketing
Publicada el 11 diciembre
Descripción

*overview*:
*key responsibilities*:
- create and implement effective marketing campaigns, managing them from conception to completion.
- utilize various organic and paid acquisition channels such as content creation, content curation, pay-per-click campaigns, event management, publicity, social media, lead generation, and copywriting.
- produce valuable and engaging content for our website that attracts and converts our target audiences.
- build strategic relationships and partnerships with key furniture industry players, agencies, and vendors.
- prepare and monitor the marketing budget quarterly and annually, ensuring wise allocation of funds.
- oversee and approve marketing materials, including website banners, printed brochures, and case studies.
- measure and report on the performance of marketing campaigns, gaining insights and assessing outcomes against established goals.
*requirements and skills*:
- demonstrable experience in marketing, alongside the willingness to learn and grow in the company.
- a conversational and written english level is required for this position.
- willingness to travel for trade markets to the united states; having a current us visa is a plus.
- have a track record of successfully leading and managing teams.
- proven ability to identify target audiences and creatively devise and lead marketing campaigns across various channels that engage, educate, and motivate.
- solid knowledge of website analytics tools (e.g., google analytics)
- numerically literate and comfortable working with data, interpreting metrics, and processing figures using spreadsheets.
- experience in making the right changes to a website, landing page, social media campaign, or other spaces to get customers to take action.
- ability to effectively communicate narratives, engaging audiences and conveying information, ideas, or emotions through a compelling story.
- a sense of aesthetics and experience in graphic design and/or interior design.
- up to date with the latest trends and best practices in online marketing and measurement.
- bachelor's degree in marketing or a related field.
to know more about our company, visit our website:
pay: $28,000.00 - $30,000.00 per month
*experience*:
- marketing: 3 years (preferred)
*language*:
- english (required)
*location*:
- santa lucía, 45100 tesistán, jal (preferred)
willingness to travel:
- 100% (required)
work location: in person

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