Join our team as a marketing specialist at equivity!
we're seeking apassionate and creative marketing specialistwith a strong background inlead generation, design, and content creationto bring their unique talents to our collaborative and supportive environment.
your impact
as amarketing specialistat equivity, you’ll play a pivotal role in shaping and executingstrategic, visually compelling, and high-converting marketing campaigns. This role is ideal for a proactive and analytical marketer whoexcels in content creation, digital design, and data-driven strategiesthat generate high-quality leads and drive measurable business growth.
what you’ll do
* develop and managelead generation campaignsacrosssocial media, email, seo, paid ads, and content marketing.
* design and create visually engaging contentfor marketing campaigns, including graphics, landing pages, social media posts, and email templates.
* implement strategies todrive traffic, capture leads, and optimize conversion rates.
* optimizelanding pages, ctas, and marketing funnelsto enhance lead quality and increase conversion rates.
* analyze key performance metrics (cpl, lead quality, conversion rates, roi) and adjust strategies accordingly.
* managecrm and marketing automation tools(hubspot, marketo, salesforce, etc.) to effectively track, segment, and nurture leads.
* conductmarket and competitor researchto identify new growth opportunities.
* supportretargeting, upselling, and nurturing effortsto maximize sales potential.
* write and edit compelling, high-quality contentfor various platforms, ensuring consistency in brand voice and messaging.
* report onlead generation and campaign performance, providing insights and recommendations for improvement.
what we’re looking for:
* bachelor's degree inmarketing, business, design, communications, or a related field(google analytics/ads certifications are a plus).
* 2+ years of experience as a marketing specialist or a similar role.
* proven experience inlead generation, content marketing, and digital design.
* strong content creation skills– ability to craft engaging copy and visual assets for digital marketing campaigns.
* proficiency indesign toolssuch ascanva, adobe photoshop, illustrator, or similar.
* knowledge ofgoogle ads, facebook ads, linkedin ads, seo, and email marketing strategies.
* experience withcrm and marketing automation tools(hubspot, marketo, salesforce, etc.).
* excellent english skills (both written and spoken, near-native proficiency).
* stronganalytical and problem-solving skillsto evaluate lead sources and optimize performance.
* excellent communication, collaboration, and project management abilities.
* work schedule: monday-friday (7:30 am – 4:30 pm)
atequivity, we value creativity, strategic thinking, and teamwork. Join us and be part of a company thatencourages both individual and collective success!
let’s achieve great things together!
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