Location: Remote (Mexico City / Mexico preferred)
Department: Marketing & Sales
Reports to: VP of Sales
About the Role
We are seeking a Marketing & Sales Growth Manager to drive Turn’s outbound growth and digital presence. This role is a hands-on individual contributor position, blending content marketing, digital campaigns, and sales outreach to generate pipeline.
You’ll own campaign execution end-to-end: writing and publishing content, running digital ads, managing outreach sequences, and reporting on performance.
If you’re equally comfortable writing a blog post, launching a LinkedIn campaign, setting up email outreach, and analyzing conversion data, this is the role for you.
What You’ll Do
- Sales Outreach & Campaigns
- Build and manage outbound campaigns (email, LinkedIn, HubSpot/Amplemarket).
- Own prospect list creation, sequencing, and reporting on campaign performance.
- Execute multi-touch campaigns around events, product launches, and seasonal pushes.
- Content Marketing
- Write and publish blog posts, newsletters, case studies, and white papers.
- Create ad copy, landing pages, and marketing assets that convert.
- Repurpose long-form content into social, email, and paid campaigns.
- Digital Campaigns & Ads
- Plan, launch, and optimize digital ads (Google Ads, LinkedIn, programmatic).
- Track ROI and adjust spend based on lead generation and CPL goals.
- Coordinate A/B testing for messaging, design, and audience segments.
- Analytics & Reporting
- Build and maintain dashboards on campaign performance and pipeline contribution.
- Analyze trends across outreach, ads, and content engagement.
- Provide insights to Sales leadership on what’s working and where to scale.
What You’ll Need
- 5+ years in B2B marketing, demand generation, or growth roles.
- Strong writing and editing skills across blogs, ads, emails, and product copy.
- Experience running digital ads (Google, LinkedIn) and measuring campaign ROI.
- Familiarity with HubSpot, Amplemarket, or similar sales/marketing automation tools.
- Comfort with reporting, dashboards, and campaign analytics.
- Self-starter mindset - able to prioritize and execute independently.
- Bilingual Spanish/English preferred.
Success Metrics (6–12 Months)
- Consistent monthly blog and campaign cadence published.
- Pipeline growth attributable to outbound and digital campaigns.
- Ads achieving CPL and ROI targets.
- Regular reporting dashboards with actionable insights.
Nice to Have
- SEO knowledge and content optimization skills.
- Experience in HR tech, workforce, or compliance-related industries.
- Ability to design simple creative assets for ads and social posts.
Perks & Compensation
- Competitive salary
- Major medical health insurance
- Paid time off
- 100% remote work
#J-18808-Ljbffr
📌 Marketing & Sales Growth Manager (Remote - Mexico)
🏢 Turnkey Vacation Rentals
📍 Guanajuato