Job title: senior campaign analyst
as a senior campaign analyst, you will play a critical role in ensuring the successful execution of marketing campaigns across multiple channels. Your primary responsibility will be to design and deploy effective customer journeys and configure deployment schedules in salesforce marketing cloud (sfmc).
* build customer journeys and configure deployment schedules in sfmc.
* validate segmentation logic, ensure accurate data extension configurations, and monitor deployments, resolving issues in collaboration with the cep team.
* ensure proper ingestion of content and metadata, both manually and via automated processes.
* collaborate with qa specialists to review campaign quality and ensure alignment with business objectives.
requirements:
* bachelor's or master's degree in technology or business administration.
* 5+ years of hands-on experience in sfmc campaign operations.
* strong understanding of data platforms, customer journeys, and marketing automation tools.
* proficiency in amp script, html, css, javascript, and modules like journey builder, automation studio, and contact builder.
* familiarity with customer data platforms (cdp), marketing cloud intelligence (mci), and pharmaceutical commercial data landscapes.
skills and qualifications:
* strong analytical and problem-solving skills.
* excellent communication and collaboration abilities.
* ability to manage multiple projects under tight deadlines.
* knowledge of gdpr and data protection regulations.
* comfortable working in a matrixed, global environment.
* adaptability to emerging technologies, including gen ai and agentic ai.
benefits:
* a competitive salary and benefits package.
* ongoing training and professional development opportunities.
* a dynamic and supportive work environment.
about us:
our company is committed to building an outstanding, inclusive work environment and diverse teams representative of the patients and communities we serve.
we are dedicated to delivering innovative solutions that improve people's lives.