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senior seo specialist – strategy & execution lead (contractor, remote)
we are looking for a senior seo specialist who will own and lead the entire seo strategy. This is a high-impact, hands-on role that combines strategic vision with strong technical capabilities. You’ll be responsible for designing, implementing, and optimizing seo initiatives across all our digital assets, with a strong focus on increasing organic traffic, brand visibility, and search engine rankings.
you’ll work cross-functionally with content, product, and dev teams, but you’ll also be expected to drive execution autonomously.
start date: july 2025
contract type: contractor
work hours: monday to friday, 7.30 to 16.30 pst, 100% remote
️ what you’ll be doing
* design and execute a comprehensive seo strategy aligned with business goals.
* perform competitive analysis, keyword research, and market trends to identify growth opportunities.
* set measurable seo kpis (rankings, traffic, conversion rates).
* conduct technical audits and resolve issues related to crawling, indexing, page speed, mobile responsiveness, structured data, core web vitals, etc.
* optimize site architecture, internal linking, url structures, and canonicalization.
* manage and improve sitemap.xml, robots.txt, schema markup, and redirection logic.
* guide and implement seo best practices in product pages, collections, and landing pages.
* collaborate with content writers and product teams to optimize existing content and develop new assets that rank.
* define and implement a white-hat backlink acquisition strategy.
* monitor and manage domain authority and off-site signals.
* track performance using tools like google analytics, search console, ahrefs/semrush, screaming frog, etc.
* deliver regular seo performance reports with actionable insights.
what you need to succeed
must-haves
* 4+ years of experience in seo with proven results (preferably in e-commerce or b2b).
* strong knowledge of technical seo and ability to perform hands-on optimizations.
* familiarity with shopify (or similar platforms), html, css, and basic javascript.
* strong analytical mindset, comfortable working with large datasets and drawing insights.
* excellent written and verbal communication in english.
* proactive, independent, and self-driven... You get things done!
nice-to-haves
* experience in industrial, construction, or machinery markets.
* familiarity with schema.org markup and automation of seo audits.
* google search console api or ga4 integration knowledge.
our recruitment process
here’s what to expect from our candidate-friendly interview process:
* initial interview – 60 minutes with our talent acquisition specialist
* culture fit – 30 minutes with our team engagement manager
* final stage – 60 minutes with the hiring manager - technical interview
why join launchpad?
we believe that great work starts with great people. At launchpad, we offer:
* fully remote work with hardware provided
* global team experience with clients in northamerica
* competitive usd compensation
* training and learning stipends
* paid time off (vacation, personal, study)
* ️ a culture that values autonomy, purpose, and human connection
ready to make your mark? Apply now and be part of something exciting.
seniority level
* seniority level
mid-senior level
employment type
* employment type
full-time
job function
* job function
marketing and sales
* industries
it services and it consulting
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