Commercial director position
the role of commercial director is pivotal in driving business execution, with a balanced focus on both in-field and in-office work.
key responsibilities:
* develop and execute the commercial strategy for mexico in alignment with the company's mission, vision, and leadership direction.
* build, lead, and develop sales and wholesale teams, fostering a performance-driven culture.
* expand the wholesale business through strategic territory models, increasing penetration into small retailers while scaling growth with key accounts.
* establish and maintain high-level negotiations with clients, sales agencies, retail partners, and sport leagues/teams.
* identify and capitalize on new market opportunities across wholesale, multi-brand, and digital channels.
* monitor and analyze performance indicators (kpis) such as revenue growth, profitability, market share, and sell-through.
* research and establish commercial policies including pricing strategies, discount structures, payment terms, and delivery agreements.
* collaborate with cross-functional teams to ensure commercial initiatives are fully integrated and executed effectively.
* oversee collection launches, promotional campaigns, and trade show participation to drive brand visibility and sales.
* provide market intelligence and competitive analysis to influence product development and assortment planning.
* build and maintain long-term relationships with key accounts and industry stakeholders.
* develop accurate sales forecasts, financial plans, and business reports for senior management.
* ensure operational excellence in order management, delivery performance, and customer experience.
candidate profile & requirements:
1. a hands-on leader who develops strategies and leads by example in their execution.
2. experience and background:
* bachelor's degree in business administration, marketing, or related fields.
* minimum 10 years of progressive experience in commercial or sales leadership roles within fashion, apparel, or fmcg industries.
* at least 6 years in a senior leadership role managing teams and driving commercial strategy.
* proven track record in leading large teams and managing complex negotiations with major accounts.
* demonstrated experience scaling businesses from early stages, with knowledge of the mexican market and a strong network of executives and key players.
* strong business acumen, analytical skills, and experience in building and executing go-to-market strategies.
* deep understanding of wholesale and retail sales channels, as well as fashion consumer behavior in mexico.
* must have experience in local client management and licensing business models.
* high english proficiency required.
* experience in p&l management and strategic planning preferred.
* availability for national and international travel.
3. leadership & soft skills:
* a humble leader who deeply understands end-to-end processes and can work closely with internal domains.
* ability to manage and align cross-functional efforts, recognizing departmental interconnectedness.
* strong interpersonal and communication skills, with a leadership style rooted in empathy, integrity, and human connection.
* able to inspire, mentor, and guide teams through strategic vision and day-to-day operational excellence.
4. about maxima apparel collective:
5. maxima apparel corp is a leading sportswear and licensed apparel brand collective known for its high-quality products.
6. with a primary focus on men's and women's licensed apparel, outerwear, and headwear, we have established a strong presence in the market.
7. our success is built upon prestigious brands, exceptional quality, competitive pricing, and outstanding customer service.
8. at the heart of our brand collective is pro standard, a licensee affiliated with esteemed colleges and universities.
9. pro standard stands out as a premium athletic brand, known for its unique lifestyle approach to the sports licensed market.
10. maxima apparel is dedicated to being a fast and agile manufacturer and design house, serving top-tier brands.
11. as we expand our portfolio of brands and licenses, we remain focused on delivering the highest standards of quality and service to our customers.