Location: mexico city (hybrid: 2–3 days in-office)type: full-timeexperience: 3+ years in youtube adsindustry: ecommerce, cpg, pet food about pet's tablewe're a proudly mexican startup delivering fresh, personalized dog food through a subscription model.
we believe that better nutrition transforms dogs' lives, and our goal is to reach millions of homes in mexico with natural, complete, and delicious food.we're growing fast—double-digit growth every month—and we're looking for a youtube ads expert to take our top-performing acquisition channel to the next level.
your missionto own, execute, and scale high-performing youtube ads campaigns aimed at acquiring new customers, reducing cac, improving roas, and driving sustainable volume.this is not a branding role.
this is performance through and through.
what you'll do•? ?Launch full-funnel youtube ads campaigns (awareness, consideration, conversion).•? ?Test different ad formats (ugc, animation, disruptive hooks).•? ?Target high-intent audiences and execute precision retargeting.•? ?Collaborate with our creative team to produce ads that actually sell.•? ?Optimize campaigns based on ctr, cpv, vtr, cac, roas—real performance metrics.•? ?Automate, scale, test nonstop: new creatives, new hooks, new audiences.•? ?Report weekly performance insights and propose smart, data-driven experiments.