Join to apply for the sr. Digital marketing role at hsbc.
job description
if you’re looking for a career where you can make a real impression, join the hsbc global service center (gsc) and discover how valued you’ll be. Hsbc is one of the largest banking and financial services organizations worldwide, operating in 64 countries and territories. We aim to be where growth is, enabling businesses to thrive, economies to prosper, and helping people fulfill their hopes and ambitions.
we are currently seeking an experienced professional for the role of sr. Digital marketing manager.
role purpose:
the digital marketing manager will be responsible for developing and implementing marketing strategies for hsbc-owned websites and apps. The successful candidate will identify opportunities for improvement and provide data-driven insights to maximize customer conversions and ecommerce revenue.
main activities:
* act as a subject matter expert on seo, tag management, and web analytics solutions such as tealium, google looker, site improve, google search console, screaming frog, observepoint, etc.
* develop and lead the implementation of marketing efforts through seo, landing page optimization, and lead tracking.
* perform data analysis on website performance, user behavior, acquisition funnels, and marketing channels to generate actionable insights and recommendations.
requirements:
* extensive knowledge and experience in marketing disciplines such as seo, tag management, website analytics, website optimization, lead generation, paid search, and social media.
* proficiency in seo tools, web analytics platforms, crm systems, cms platforms, and data management tools like gcp and bigquery.
* proficiency in office tools.
* proactive and capable of working autonomously.
note: due to urgent hiring needs, candidates with immediate right to work locally and no need for relocation will be prioritized.
at hsbc, we offer our colleagues an enhanced leave policy to support their personal and family needs. We are committed to fostering a diverse and inclusive workplace, providing opportunities for professional growth, flexible working arrangements, and a culture of well-being and balance.
hsbc is an equal opportunity employer, and we encourage applications from all qualified individuals regardless of gender, ethnicity, religion, sexual orientation, disability, or other personal characteristics.
personal data collected during the application process will be used in accordance with our privacy statement available on our website.
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