The product marketing specialist is responsible for translating krack’s product strategy into clear value propositions, sales enablement tools, and market-ready messaging that drive product adoption and commercial success. This role acts as the bridge between product management and sales, ensuring products are properly positioned, understood, and effectively promoted in the market. Additionally, this role supports commercial teams by providing product-related information, training materials, and competitive insights. The role will also support customer and sales requests, such as order status inquiries, expedite requests, and related follow-ups, as well as provide flexible support to design engineering to address customer-related technical needs and workload demands.
Responsibilities
develop and maintain product value propositions, positioning, and competitive differentiation by segment and application.
Create and maintain commercial product materials, including presentations, product bulletins, commercial datasheets, and competitive comparisons.
Support product launches by coordinating go-to-market messaging, internal communications, and commercial readiness activities.
Provide product training and technical-commercial presentations to sales teams, distributors, and internal stakeholders.
Support the product management team by coordinating with sales, marketing, engineering, manufacturing, and customer service to ensure alignment and accurate product communication.
Collect and consolidate market, customer, and sales feedback to support product strategy and roadmap decisions.
Monitor competitive activity and industry trends to support positioning and messaging updates.
Assist sales teams with product information requests, application guidance, and commercial documentation as needed.
Support design engineering activities as needed to help balance workload and meet project timelines.
Support customer and sales requests, such as order status inquiries, expedite requests, and related follow-ups.
Qualifications
bachelor’s degree in engineering (preferred), business, marketing, or a related field.
Required skills
3–5 years of experience in product marketing, technical sales, application engineering, or related commercial roles in industrial or hvacr environments preferred.
Fluent in english both written and verbal.
Preferred skills
experience in hvacr environments is a plus.
Pay range and compensation package
compensation details will be discussed during the interview process.
Equal opportunity statement
we are committed to diversity and inclusivity in our hiring practices.
#j-18808-ljbffr