*vacante para la empresa necodex en hermosillo, sonora*:
*digital marketing specialist - lead generation*
*position overview*:
results-driven digital marketing specialist to lead online campaigns for two dental clinics. Thisrole focuses on generating qualified leads through paid ads and improving organic visibility via seo.
*key responsibilities*:
- plan, execute, and optimize campaigns on google ads and meta (facebook/instagram).
- conduct seo audits and implement on-page/off-page improvements.
- create and optimize landing pages for lead conversion.
- track kpis (cpl, ctr, conversions) and provide monthly performance reports.
- collaborate with front desk staff to ensure lead follow-up is timely and consistent.
- a/b test creatives, headlines, and targeting strategies.
- add the clinic to online listings.
*qualifications*:
- 2+ years of experience in performance marketing (google ads, meta).
- experience with healthcare or dental marketing preferred.
- solid knowledge of seo tools (e.g., ahrefs, semrush).
- experience working with crm systems or lead tracking tools.
- strong analytical mindset and attention to detail.
*soft skills*:
- proactive communicator
- data-driven decision-maker
- organized and adaptable
*nível de educación deseada*:
superior - titulado
*nível de experiência deseada*:
nível medio
*función departamental*:
marketing / rrpp / comunicación
*industria*:
hospital y cuidados de la salud
*habilidades*:
- marketing
- lead generation
- google ads
- meta
- seo