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Paid media specialist

Ciudad López Mateos, Méx
Ottomatik.io
Publicada el 3 abril
Descripción

Paid media specialist

hi there! We are south and our client is looking for a paid media specialist.

note to applicants
* eligibility: this position is open to candidates residing in latin america.
* application language: please submit your cv in english. Applications submitted in other languages will not be considered.
* professional presentation: we encourage you to showcase your professional experience by including a loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.
* note: if you're hired for this role, you may be asked to update your linkedin profile.
about the company

our client is a fast‐growing digital marketing and creative agency partnering with innovative consumer brands to drive measurable growth through performance‐focused strategies. The team values collaboration, accountability, and a proactive, results‐driven mindset.

about the role

we're looking for a highly analytical paid media specialist with strong e‐commerce experience. This role is hands‐on and performance‐driven, managing and optimizing paid media campaigns across google ads and meta ads, with monthly budgets ranging from $5,000 to $100,000+ usd. The role focuses primarily on google ads (70%), with meta ads (30%), and works closely with creative and performance teams to drive scalable growth.

responsibilities campaign management
* manage and optimize paid media campaigns across google ads (search, shopping, performance max, youtube) and meta ads
* plan, build, and launch campaigns aligned with e‐commerce goals and conversion strategies
* execute structured a/b testing across creatives, audiences, bidding strategies, and landing pages
* monitor performance across cpc, ctr, cpa, roas, and other kpis
* manage monthly ad budgets from $5,000 to $100,000+ usd
data analysis & reporting
* analyze performance data across platforms to identify optimization and scaling opportunities
* prepare clear weekly and monthly performance reports with actionable insights
* translate data into recommendations to improve efficiency and growth
cross‐functional collaboration
* partner with creative, email/crm, merchandising, and operations teams
* communicate performance insights and testing learnings proactively
* support broader e‐commerce initiatives with data‐driven inputs
technical & operational excellence
* ensure accurate tracking, conversion setup, and event integrity
* qa all campaign launches to maintain operational accuracy
* maintain organized documentation of tests, changes, and results
requirements must‐have
* 3+ years of experience in paid media or digital marketing (e‐commerce‐focused)
* strong hands‐on experience with google ads and meta ads, with some exposure to tiktok ads, pinterest ads, and linkedin ads
* experience managing performance‐driven kpis (ctr, cpa, roas, revenue)
* proven ability to manage and scale campaigns with significant budgets
* strong analytical mindset and attention to detail
* clear communication skills and comfort working cross‐functionally
nice‐to‐have
* experience with ga4, looker studio, or similar tools
* familiarity with shopify or other e‐commerce platforms
* exposure to email/crm tools like klaviyo or hubspot
schedule

monday to friday, 9 am to 6 pm

compensation

contractor model – usd salary.

location

100% remote

if this opportunity sounds good to you, send us your resume!

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